Category: Marketing
China-based entrepreneurial public relations and marketing services firm Influence Matters has officially expanded its operations in Southeast Asia with the opening of a new Indonesia hub and the appointment of Emily Xu as managing partner.
The program is set to kick off in early 2024, offering participants the opportunity to have all-expense paid trips to major esports events, access to seasoned esports professionals from G2’s roster, in-person and digital sessions with mentors that also feature workshops, and a comprehensive educational...
The positioning of 'A Sip for your Senses' and the first campaign are inspired by the various bubbles that awaken the senses before the first sip when you open a bottle of Schweppes.
In addition, travellers to Hong Kong who make their hotel or air ticket bookings through Trip.com can also claim a special 'Hong Kong Night Treats' voucher worth HKD100.
Global technology company Lenovo has partnered with dentsu’s B2B marketing agency Merkle B2B and its out-of-home (OOH) specialist agency Posterscope India to launch its latest ‘Lenovo-F1’ campaign for Formula 1 fans in India.
Manila, Philippines – Alodia Gosiengfiao, one of the co-founders of SEA-centric esports and video gaming-oriented entertainment agency Tier One Entertainment, has announced her departure from the agency. At the time of this writing, she has been with the agency for over six years. In a Facebook post,...
Mumbai, India – Aiming to inspire riders who seek thrill and adventure, Motul, a global brand in fully synthetic premium engine oils for a wide range of automobiles, has recently announced the official launch of its latest advertising campaign on November 22. Dubbed ‘Next Level Thrill’, the campaign...
Conceptualised and developed by Chimp&Z Inc, Tata Play’s campaign embraces the nuances of old vs new televisions, while ensuring that Tata Play’s connection keeps entertainment a constant fixture in people’s lives.
Web3 technology company OKX has launched its newest cricket-themed 'Be a Crypto Player' ad campaign in India to encourage people to explore the Web3 community.
Australia – Coopers, a locally owned and operated big-beer brand in Australia, has recently announced its latest multi-touchpoint campaign, celebrating its position in the local brewing industry of the country. Titled “Local, Everywhere,” this initiative alongside advertising agency, Special Australia,...
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