Category: Marketing
Lamborghini’s revamped corporate identity to better reflect ‘brave and unexpected’ values of company
Automobili Lamborghini has announced a revamp to its historic logo, which stems from a new strategic approach aimed at aligning the brand's visual identity with its core values of "bravery," "unpredictability," and "authenticity."
Durex Singapore has launched on social media its ‘Come Run’ 2024 couples’ night running event as part of its annual April Fools prank content.
Aforemention by FOREFRONT's main function will be to find global insights that the local market may relate to. They will also create performance plans and materials with the goal of raising awareness and bolstering Puratos' premium positioning.
The Carousell Group has purchased LuxLexicon's company and assets in order to add LuxLexicon's brand, large inventory of premium luxury bags for consignment and resale, and knowledge of offline retail to its portfolio. With this acquisition, LuxLexicon will be able to take advantage of Carousell Group's...
Along with the positioning, Think HQ has unveiled a refreshed brand and visual identity designed and implemented by Think HQ’s in-house creative, design, production, and technology teams.
It is hoped that Volkswagen’s ‘RooBadge’ will help reduce collisions with kangaroos. These comprise some 90 per cent of on-road wildlife accidents in this country.
When it comes to leadership, Arshad values transparency and open communication regardless of levels or ranks, championing psychological safety by showing appreciation for feedback and ensuring diverse opinions to be said and heard, regardless of how good or bad it may be perceived and who it’s from.
Despite their multiple efforts to manually edit the prompt and content, the AI-generated ads consistently emphasised these stereotypical Hari Raya scenes of women cooking in the kitchen and men engaging in lighter tasks in the living room amongst many other stereotypes, reinforcing outdated gender n...
Titled 'Identity of Siti?"The movie tells the story of a family travelling through a "balik kampung" and becoming stuck in traffic. But when Grandma recommends they go on an unplanned chase after an orange automobile, they feel better.
Durex Malaysia has once again joined in on the fun with the launch of its first-ever Durex Energy Drink on social media as part of its witty annual April Fools antics.
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