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Category: Marketing

rebel transforms lives through sport in latest campaign via The Monkeys
rebel transforms lives through sport in latest campaign via The Monkeys
Posted on July 8, 2024
by Teddy Cambosa
Building on the ‘Sport Is Calling’ brand platform established in 2020, the campaign features the incredible journeys of Australians whose lives have been radically transformed by sport.
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Dare to catch Yamaha’s new motorcycle models in new campaign with Dentsu Creative Philippines
Dare to catch Yamaha’s new motorcycle models in new campaign with Dentsu Creative Philippines
Posted on July 8, 2024
by MARKETECH APAC
To highlight the speeds that the two motorcycles are capable of, the agency worked on a series of commercials that viewers would have trouble keeping up with, staying true to its tagline, ‘Live to be Chased.’
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Suzuki Indonesia appoints Moonfolks to handle creative brand mandate
Suzuki Indonesia appoints Moonfolks to handle creative brand mandate
Posted on July 5, 2024
by MARKETECH APAC
The mandate involves a defined scope to support marketing efforts of Suzuki brands in Indonesia, but also engagement on integrated campaigns for specific brands and new product launches from time to time.
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Starbucks
Starbucks launches first community store in Hong Kong, dedicated to providing opportunities for the youth
Posted on July 5, 2024
by MARKETECH APAC
The new Community Store is set to become a nurturing hub for students to learn more about potential future careers, particularly in the food and beverage industry, through interactive workshops and career exploration programs funded by a grant from The Starbucks Foundation and a portion of the Community...
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Aleph Group completes acquisition of Entravision Global Partners
Aleph Group completes acquisition of Entravision Global Partners
Posted on July 5, 2024
by MARKETECH APAC
With this, Aleph now reaches over 140 countries, empowering over 60 digital media platforms and over 26,000 advertisers with direct access to a combined audience of 3 billion consumers.
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DDB Sydney welcomes Rupert Price as chief strategy officer
DDB Sydney welcomes Rupert Price as chief strategy officer
Posted on July 5, 2024
by Teddy Cambosa
As the new Chief Strategy Officer at DDB Sydney, Price will lead the planning department in its sharp focus on effectiveness delivered through the power of emotionally charged creativity across clients such as Westpac, Volkswagen Group and McDonald’s.
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farah-zuber-weber
Weber Shandwick names Farah Zuber as new head of communications for APAC
Posted on July 5, 2024
by Aliza Carmona
Global communications agency Weber Shandwick has appointed Farah Zuber as new vice president and head of communications for Asia-Pacific (APAC), bolstering its regional leadership team.
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foodpanda, Carlsberg join hands to enhance quick-commerce experience for customers in Asia
foodpanda, Carlsberg join hands to enhance quick-commerce experience for customers in Asia
Posted on July 4, 2024
by Teddy Cambosa
The partnership will bring exciting campaigns from both brands, designed to make Carlsberg beers more appealing to consumers.
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vikram-and-diana-Bloomingdale
Bloomingdale Public Relations welcomes Vikram Kharvi as new CEO
Posted on July 4, 2024
by Aliza Carmona
Bloomingdale Public Relations Pte. Ltd., a full-service communications consulting agency and PR firm in Asia, has announced the appointment of Vikram Kharvi as its new chief executive officer (CEO).
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IZEA Worldwide’s Hoozu acquires 26 Talent to expand APAC footprint
IZEA Worldwide’s Hoozu acquires 26 Talent to expand APAC footprint
Posted on July 4, 2024
by MARKETECH APAC
Moreover, with 26 Talent’s strong reputation and innovative approach to talent management, Hoozu is set to enhance its service offerings significantly. The integration will provide clients access to a broader range of influencers, more comprehensive marketing solutions, and cutting-edge strategies that...
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