Category: Marketing
Travel company Skyscanner has launched a new advertising platform that leverages first-party data from a travel audience.
The new additions to FCB SHOUT’s executive management team include Syahriza Badron as managing director, Wang Ie Tjer as executive creative director, and Jamie Tan as general manager.
David brings substantial experience as a chief financial officer, with a proven track record in the marketing and advertising sectors across South and Southeast Asia and global leadership positions.
The What’s NEXT in Marketing: Philippines 2025 conference, happening on 26 and 27 March 2025, will bring together industry leaders to exchange insights, share expertise, and offer a sneak peek into the future of marketing.
Digital travel platform Agoda has launched a generative AI (GenAI) film promoting the beauty of global exploration.
As part of the expanded partnership, GrabAds will enhance its first-party audience data with geo-based signals, which GroupM will further aggregate and integrate into their internal proprietary platforms.
Hungry Hub, an online restaurant and hotel reservation platform in Thailand, has teamed up with the Singapore Tourism Board (STB) to extend its dining experience offerings internationally.
As 2025 approaches, Impressive is ready to help businesses navigate these transformative trends, offering expertise and forward-thinking strategies to achieve sustainable growth.
Analytic Partners, the global marketing measurement and optimisation organisation, has strengthened its Asia Pacific leadership team with the promotion of Paul Sinkinson to managing director and the appointment of Nikki Taylor as director of marketing for the region.
For our latest Top Story feature, we spoke with Kaveri Khullar, senior vice president for consumer marketing & sponsorships for Asia-Pacific at Mastercard to better understand Mastercard Gamer Exchange’s plans to expand in APAC, and how Mastercard intends to continue tapping into the growing gamer demographic...
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