Marketing
Havas appoints new executives to lead global data, technology strategy
Dan Hagen and Jamie Seltzer are the new global chief data and technology officer for Havas and Havas Media Network, respectively.
March 28, 2025
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![Picture of Aliza Carmona]()
Aliza Carmona
Marketing
Tinder’s new campaign champions women redefining dating norms
South Korea – Tinder has launched its first pan-Asian campaign, celebrating Gen Z’s redefinition of dating norms. Spotlighting women embracing self-expression, exploration, and fun, the
March 28, 2025
Marketing
Jon Tan on exploring new leadership opportunities to drive innovation following OrangeTee & Tie exit
In an exclusive with MARKETECH APAC, Jon revealed that the decision to exit OrangeTee stems from his desire to expand his skills in the marketing industry while exploring new opportunities.
March 28, 2025
Marketing
New Holland pays tribute to India’s agricultural warriors in new campaign with Dentsu Creative Webchutney
India – New Holland, the agricultural machinery brand under CNH, has joined forces with Dentsu Creative Webchutney to launch a powerful new campaign celebrating the
March 28, 2025
Marketing
MARS HK’s ‘Eclipse plus’ launch hits the right note with a singing and voice care campaign
Hong Kong – MARS Hong Kong has partnered with EssenceMediacom, goat, and b-side creative agency to launch ‘Eclipse plus’ with a dynamic campaign featuring YanTing
March 28, 2025
Technology
Jellyfish launches AI-powered media in-housing platform alongside major rebrand
London, UK – Jellyfish, the global digital marketing company under The Brandtech Group, has introduced a new AI-driven media in-housing platform as part of a
March 27, 2025
Marketing
Pizza Hut Indonesia ditches emotional storytelling for a 2-hour comedy-driven Ramadan ad
Indonesia – To break through Indonesia’s highly competitive food and beverage market during Ramadan, Pizza Hut Indonesia has unveiled a bold and unconventional move—a two-hour-long
March 27, 2025
Marketing
Coca-Cola in Hong Kong joins Kai Tak Sports Park as a founding partner
Hong Kong – Coca-Cola in Hong Kong, represented by The Coca-Cola Company and its bottling partner Swire Coca-Cola, has become a Founding Partner of Kai
March 27, 2025
Marketing
Gleneagles Hospitals shifts focus from technology to human connection in new campaign
India – Gleneagles Hospitals, part of the IHH Healthcare network, has teamed up with Havas Life Mumbai for its latest campaign, “Where Good People Make
March 27, 2025
Marketing
Pepsi’s latest campaign introduces ‘Taste Face’ as a new visual cue for bold flavour enjoyment
Thailand – PepsiCo has unveiled its new brand platform, shifting from traditional brand statements to authentic consumer reactions—letting people see great taste in action rather
March 26, 2025