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Marketing

KFC empowers Thai youth in music through new collaboration with Warner Music, We Are Social

Thailand – KFC has partnered with socially-led creative agency We Are Social Thailand and Warner Music to launch ‘KFC Bucket Search x WAVS 3’, a

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August 14, 2025
Platforms

MOVE, ASEANTA collaborate to enhance tourism integration via digital gateway

Indonesia – MOVE has teamed up with the ASEAN Tourism Association (ASEANTA) to launch an integrated microsite designed to strengthen regional tourism integration and connectivity

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August 11, 2025
Singapore Flyer unveils multisensory time capsule installation for SG60
Marketing

Singapore Flyer unveils multisensory time capsule installation for SG60

With cutting-edge multimedia, Singapore Flyer’s Time Capsule immerses travellers in interactive exhibits as a prelude to their journey.

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August 8, 2025
Globe Business calls for transformation through ‘Connected Success’ video series return
Marketing

Globe Business calls for transformation through ‘Connected Success’ video series return

Globe Business, the enterprise arm of Globe Telecom, is building on its ‘Connected Success’ video series, calling for transformation amongst organisations.

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August 8, 2025
Platforms

Vidio partners with Shopee to launch ‘Vidio Shopping’, integrating shoppable content into streaming

Indonesia – Indonesian OTT platform Vidio has teamed up with Shopee to launch Vidio Shopping, featuring ‘Vidio Affiliate Shopping Ads’—making it the first OTT platform

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August 8, 2025
Agency Leadership Decoded: VML Malaysia’s Kenni Loh on championing people-first culture for natural impact
Marketing

Agency Leadership Decoded: VML Malaysia’s Kenni Loh on championing people-first culture for natural impact

Kenni Loh, chief executive officer at VML Malaysia, is spotlighting its people as the creative agency’s greatest force in MARKETECH APAC’s latest Agency Leadership Decoded article.

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August 8, 2025
Singlife Philippines unveils brand refresh for 5th anniversary celebration
Marketing

Singlife Philippines unveils brand refresh for 5th anniversary celebration

Digital life insurer Singlife Philippines has refreshed its brand identity as it celebrates its fifth anniversary.

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August 8, 2025
Marketing

From perks to passion: Marriott Bonvoy goes hyper-personal to win over Asia’s young travellers

As younger travellers in Asia Pacific seek more than just perks and points, Marriott Bonvoy is reshaping the meaning of loyalty. Gen Z and Millennials

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August 8, 2025
Marketing

Paradise Indonesia, Club Med ink deal to build premium resorts and boost tourism

Indonesia – PT Indonesian Paradise Property Tbk. (Paradise Indonesia) and Vacances (s) Pte. Ltd (Club Med) have signed a new memorandum of understanding (MoU) to

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August 7, 2025
Marketing

HSBC welcomes John McDonald as first-ever global CMO

UK – HSBC has appointed John McDonald as chief marketing officer, effective 1 October. In this newly created role, McDonald will oversee the integration of

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August 7, 2025
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