Jakarta, Indonesia – Global communications company Havas Group has announced the promotion of three of its senior managers in Indonesia. This is part of its growth plans in the areas of OOH and strategic business leadership.

The appointees include Verri Astra, the new head of Adcity, Havas Group’s out-of-home brand, Gayatri Utami, the new strategy director, and Kristina Wulandari, the new senior implementation director. 

Astra joined Havas in 2014 as the strategic planning, research and analytics manager, and has risen the ranks to associate strategy director before taking on his new role. In his new role, Astra will be leading the OOH division for the agency, where he will be developing strategies for OOH media, utilising data to strengthen the clients’ OOH campaign and ensuring that a ‘regular’ campaign placement becomes a more strategic campaign.

Meanwhile, Utami will be continuing to lead and develop the strategic practice for the agency. Backed by strong consumer insights and an understanding of cultural nuances, Utami will be helping drive new brand strategies to elevate clients’ brand presence in Indonesia.

And lastly, Wulandari, an industry veteran of 22 years, will be continuing to manage clients’ KPI deliverables and groom the next generation of leaders. Having been with Havas since 2011, Wulandari’s experience spans multiple categories and has worked with clients such as Indofood and Godrej. 

Speaking about the promotions, Satyajit Sen, CEO of Havas Group Indonesia, said, “Our success as an agency is determined by the strength of our people. These are all well-deserved promotions that have played an instrumental role in powering the growth of our business in Indonesia and will continue to play a crucial part in driving the momentum.”