Tag: Rochelle Chhaya
For years, the search strategy for clients has followed a similar operating model: Search Engine Marketing (SEM) focused on bidding, performance, and conversion by keywords; Search Engine Optimisation (SEO) targeted organic traffic and ranking; and paid media operated within its own optimisation loop....
As one of her first duties as APAC CEO, Chhaya will oversee the launch of Hearts & Science’s operations in Malaysia and Taiwan, scheduled for Q1 2025.
Rochelle Chhaya is previously the COO for the APAC division of OMG-owned marketing agency OMD.
