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Tag: Marketech Apac

Zurich Malaysia’s new Raya campaign highlights enduring family values
Defining the next era of commerce: MARKETECH APAC introduces ‘Retail & E-Commerce Excellence Awards Asia Pacific’
Posted on March 10, 2026
by Teddy Cambosa
The Retail & E-Commerce Excellence Awards (REA) 2026 is open to all retail and e-commerce brands, agencies, and tech organisations operating within the Asia Pacific.
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Greenpark 2026_Article FI (1)
The Rules of Search Have Changed: AI Visibility Takes Centre Stage
Posted on February 13, 2026
by MARKETECH APAC
For years, brand visibility in search followed a predictable formula: optimise for search, buy media, drive clicks. That model alone no longer holds. Over the past 12 to 15 months, AI-powered search and recommendation platforms have quietly but decisively changed how people discover information and make...
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Awards 2026_Jury Article_Light
Jury lineup for ‘Content Marketing Awards Asia-Pacific’ announced, representing content marketing trailblazers in APAC
Posted on January 12, 2026
by Sharona Nicole Semilla
MARKETECH APAC has announced the jury lineup for the Content Marketing Awards Asia-Pacific 2026, bringing together senior marketing leaders from across the region to evaluate the most compelling content-driven storytelling in today’s evolving marketing landscape. The Content Marketing Awards Asia Pacific...
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Joven Barceñas - MARKETECH APAC
Milestones: Joven Barceñas on uniting Asia Pacific’s marketing community with MARKETECH APAC
Posted on January 9, 2026
by Sharona Nicole Semilla
Building a media platform is one challenge. Building a regional ecosystem that brings clarity, credibility, and connection to an industry in constant motion is another entirely. In a region as diverse and fragmented as Asia Pacific, the marketing landscape has long been rich with ideas but short on shared...
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WNSG 2026 Featured Image Singapore
MARKETECH APAC announces first speaker line-up for third edition of ‘What’s NEXT in Marketing: Singapore 2026’
Posted on January 6, 2026
by Aliza Carmona
Singapore – As AI continues to redefine consumer expectations, data regulations evolve, and hyper-personalised experiences become standard, marketers in Singapore are navigating a rapidly changing landscape. With a tech-savvy population and shifting customer behaviours, brands must innovate with precision...
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Thought Leadership of the Year: The AI marketing trends reshaping the industry in 2025
Thought Leadership of the Year: The AI marketing trends reshaping the industry in 2025
Posted on December 26, 2025
by Teddy Cambosa
Manolis reflects that his personal favorite use of agents and AI workflows is in automating the mundane, repetitive, and complex tasks, effectively removing friction from the creative process.
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WNPH 2026 Featured Image Final
‘What’s NEXT in Marketing: Philippines 2026’ fourth edition reveals first speaker lineup and expanded two-day conference programme
Posted on December 19, 2025
by Aliza Carmona
Philippines – As AI evolves at breakneck speed, data privacy rules tighten, and hyper-personalised experiences become the norm, marketers in the Philippines face a new kind of pressure — innovate fast, but do it wisely. With a young, digital-first population and consumer behaviour shifting by the day,...
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MARKETECH APAC continues to celebrate marketing innovation with launch of ‘NEXT Awards 2026’
MARKETECH APAC continues to celebrate marketing innovation with launch of ‘NEXT Awards 2026’
Posted on December 19, 2025
by Teddy Cambosa
For NEXT Awards 2026, the awards are not only rolling out to Malaysia, the Philippines and Singapore, but also making its debut in Hong Kong and Thailand.
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MARKETECH APAC bares plans for 2026 conference lineup following success of 2025 events across APAC
MARKETECH APAC bares plans for 2026 conference lineup following success of 2025 events across APAC
Posted on December 16, 2025
by Teddy Cambosa
Said update aligns with the publication’s mission of continuing to foster meaningful conversations and spotlight discussions that help shape the next frontier of marketing and advertising in the region.
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NEXT APAC FI 1
THE SHOUT GROUP/FCB SHOUT and Grab Indonesia clinch Grand Prix at NEXT Awards Asia-Pacific 2025
Posted on December 1, 2025
by Aliza Carmona
Philippines – THE SHOUT GROUP/FCB SHOUT, Grab Indonesia, and Adobe were announced as the Grand Prix winners at the recently concluded NEXT Awards Asia-Pacific 2025, taking home top honours in the Agency, Brand, and MarTech of the Year categories, respectively. The NEXT Awards Asia-Pacific 2025 is a multi-country...
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