Tag: Market expansion
In his new role, Nassif will be overseeing Ericsson’s operations and market strategies in the Northeast Asia region and will be fortifying Ericsson’s position in the rapidly evolving telecommunications and technology landscape.
Building upon established connections and fruitful partnerships in China, Xapads Media’s expansion aims to extend its presence in the region by establishing a local office.
With multiple market expansions and appointments in APAC, IAS aims to accelerate AI-driven measurement and optimisation solutions for both local and global advertisers and publishers.
MARKETECH APAC caught up exclusively with Vaibhav Punj, chief executive officer at Tim Hortons and MGCA Café; to learn more about their marketing strategies to flourish in this diverse consumer market.
China-based entrepreneurial public relations and marketing services firm Influence Matters has officially expanded its operations in Southeast Asia with the opening of a new Indonesia hub and the appointment of Emily Xu as managing partner.
Mumbai-based digital business-to-business (B2B) payments company PayMate has announced its expansion into the Asia Pacific region as part of its global growth journey.
Chinese catering group Fulum Group Holdings has entered into a strategic cooperation agreement with Sunpark Holdings, an F&B corporation in Japan, to further expand its diversified F&B offerings.
Madrid Turismo by IFEMA Madrid has officially launched its multi-million Euro campaign initiative that promotes Madrid to the Asian tourism market.
For the Philippines, it has announced a potential franchise partnership with a subsidiary of the Philippine conglomerate Suyen Corporation. Meanwhile, for its foray into the Australian market, it has announced a joint venture with ST Group Food Industries Holdings Limited.
In an exclusive interview with MARKETECH APAC, Kopi Kenangan stated that its Singaporean debut not only marks their continued foray into the the Southeast Asian market but also in response to a thriving local coffee scene in Singapore.
