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Tag: Loyalty

Loyalty marketing platform SoPa acquires Bangkok-based Thoughtful Media
Loyalty marketing platform SoPa acquires Bangkok-based Thoughtful Media
Posted on July 13, 2022
by MARKETECH APAC
The acquisition of Thoughtful Media marks SoPa's first foray into Thailand.
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Loyalty platform SoPa acquires SG-based MVNO Gorilla Networks
Loyalty platform SoPa acquires SG-based MVNO Gorilla Networks
Posted on June 6, 2022
by MARKETECH APAC
Established in Singapore in 2019, Gorilla utilises Web3 technology to operate an MVNO for its users in Southeast Asia.
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Cheetah Digital unveils key trends on relationship marketing–from loyalty to messaging
Cheetah Digital unveils key trends on relationship marketing–from loyalty to messaging
Posted on March 16, 2022
by Teddy Cambosa
The latest marketing index from Cheetah Digital covers topics ranging from privacy in advertising and loyalty messaging.
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Purebaby-Cheetah-Digital
Purebaby partners with Cheetah Digital to strengthen customer journey and loyalty
Posted on January 24, 2022
by MARKETECH APAC
In July 2018, Purebaby turned to Cheetah Digital, sat down and mapped out an entire customer journey to decide at exactly which touchpoints the retailer wished to interact with their customers. 
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MARKETECH APAC prepares marketing industry for 2022 with What’s NEXT series
MARKETECH APAC prepares marketing industry for 2022 with What’s NEXT series
Posted on January 6, 2022
by MARKETECH APAC
To run until February, MARKETECH APAC releases a collection of though leadership pieces penned by marketing leaders to prepare the industry this 2022.
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AirAsia’s rewards program to now be integrated into its super app
AirAsia’s rewards program to now be integrated into its super app
Posted on December 16, 2021
by MARKETECH APAC
The brand new move will merge all features from the previous BIG Rewards app to be available within the airasia Super App
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Aimazing-HyperQB-Mall-Intelligence-Super-App
Aimazing, HyperQB partner for super-app launch providing mall intelligence
Posted on November 5, 2021
by Teddy Cambosa
The partnership between Aimazing anmd HyperQB is allowing malls to tap into consumer intelligence to boost customer engagement and loyalty.
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Callsign-APAC-Consumer-Trust-Brand-Scam-Messages
Brands entangled to scam messages at risk of losing consumers’ trust: APAC study
Posted on September 24, 2021
by Teddy Cambosa
Data from Callsign unveils the lost trust consumers have with brands that are associated with scam messages, directly or not.
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Amazon-Singapore-Small-Business-Consumer-Report
Report shows SG consumers ‘loving their own’ with patronage to local biz on a roll
Posted on June 9, 2021
by Teddy Cambosa
According to the report by Amazon Singapore, a large demographic of Singaporeans are supportive of their local businesses in their area.
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