Tag: LEGO

[Activation] Jewel Changi x LEGO Botanicals

Jewel Changi transforms into LEGO Botanicals wonderland with 800,000-brick showcase

Posted on May 28, 2026

by Sharona Nicole Semilla

Singapore – Jewel Changi Airport has launched Celebrate Jewel Blooms with LEGO Botanicals, transforming the retail and entertainment complex into what organisers describe as Southeast Asia’s largest LEGO Botanicals showcase ever staged inside a mall. Running from 26 May, the installation stretches across...

Disney Thailand rolls out year-long brand collaborations to mark 100 years of Winnie the Pooh

Posted on March 25, 2026

by Melissa Reyes

Bangkok, Thailand – Disney Thailand is marking the 100th anniversary of Winnie the Pooh with a series of collaborations involving Thai and international brands, introducing licensed product collections and consumer experiences scheduled throughout 2026. The initiative spans multiple categories, including...

Formula 1, Disney kick off racing season with “Fuel The Magic” campaign

Posted on February 27, 2026

by Melissa Reyes

Singapore – Formula 1 and Disney have commenced their partnership with the launch of the “Fuel the Magic”, a region-wide campaign spanning digital content production, merchandise releases and on-ground activations. The collaboration was first announced in 2025, following Formula 1’s partnerships with...