Tag: Kuala Lumpur

Malaysia – The Taiwan Tourism Administration in Kuala Lumpur has collaborated with renowned local artist Book of Lai to launch the vibrant ‘Jom Taiwan: Ride the Adventure’ campaign, aimed at enticing more Malaysian travellers to explore Taiwan.

The campaign features four key themes: “Jom Taiwan Makan-makan (food),” “Jom Taiwan Lihat-lihat (sightseeing),” “Jom Taiwan Main-main (activities),” and “Jom Taiwan Rasa-rasa (culture or aesthetic),” each showcasing Taiwan’s culinary delights, stunning scenery, thrilling activities, and vibrant cultural heritage. These themes are prominently displayed at the Kuala Lumpur Monorail and the bustling Bukit Bintang MRT station.

Malaysian illustrator Book of Lai has transformed the KL Monorail and its surroundings into an immersive space that allows commuters to experience the unique allure of Taiwan. This creative installation makes them feel as though they are surrounded by Taiwan’s breathtaking landscapes, sparking their enthusiasm for visiting the country.

At the launch press conference, James Bu, representative of the Taipei Economic and Cultural Office in Malaysia, stated, “From January to May this year, more than 200,000 Malaysians travelled to Taiwan, a nearly 20% increase compared to the same period last year. With the theme ‘JOM Taiwan: Ride the Adventure,’ we are using fantastical illustrations to showcase Taiwan and attract Malaysians to explore Taiwan’s food, attractions, and culture, experiencing our warm hospitality.”

Actor Jack Tan, star of the film “Abang Adik,” expressed that “the most beautiful scenery in Taiwan is its people,” emphasising the warmth and friendliness he encountered during his visit.

Malaysian Muslim actress Soffwany Yusoff also highlighted that Taiwan boasts numerous halal-certified restaurants and a wide variety of halal food, making it an ideal travel destination for Muslims. She also enthusiastically praised Taiwan’s beef noodles.

Kuala Lumpur, Malaysia – Smartphone brand vivo in Malaysia has recently announced a special partnership with premiere gaming brands Razer and PlayerUnknown’s Battlegrounds (PUBG)  as they launch a brand-new smartphone series, vivo T1 series, with gaming at its heart.  

The tech company shared that the series model will be available in two colours, Turbo Black and Turbo Cyan. “Get. Set. Turbo!” is the official slogan accompanying the new T1 series, which conveys vivo Malaysia’s commitment to offering its gaming series to Malaysia soon. 

According to vivo, the partnership with Razer aims to deliver an ‘elevated gaming experience’  on a smartphone, while the tie-up with PUBG is slated to organise an upcoming campaign for Malaysians. 

Kuala Lumpur, Malaysia – AirAsia’s payment platform BigPay has announced a new Bills Payment feature which allows users of the app to pay to more than 20 billers, ranging from telecommunication providers to energy providers.

Some of these billers include Astro, Celcom, Air Selangor, Sabah Electricity, and Sarawak Energy Berhad. 

With the new feature, billers are also enabled to set payment reminders, save transaction details and even split bills from one payment platform. 

“We are thrilled to launch our financial marketplace with Bill Payments. This brings us one step closer to becoming a one-stop solution for our users’ financial needs. 2021 will be an exciting year for BigPay as we have a pipeline of new products and features to be rolled out including digital loans, insurance, and wealth management. We can’t wait to bring all of this to our growing community,” said Salim Dhanani, co-founder of BigPay.

To access the Bill Payments feature on the BigPay app, users can simply click on the ‘Payment’ option from the main screen, select the preferred biller and insert the requested details. After confirming the transaction with a secure PIN, the user’s account will be debited. 

Kuala Lumpur, Malaysia – Kuala Lumpur-based developer of scalable mobile platforms Forest Interactive has partnered with mobile network operators in eight countries to launch content subscription services. The service will be available in Myanmar, Switzerland, Austria, Kuwait, and Kenya as well as Thailand, United Arab Emirates, and Malaysia.

Forest Interactive’s value-added-services offer a variety of mixed content such as an HTML5 game portal with over 400 plus premium game titles, premium Android games, and mixed creative content. The platform will also offer gaming platforms Gamemania, Gamesrack, Gameddiction, Fun Club, Mobiclubs, and HaHey VDO.

Johary Mustapha, chief executive officer of Forest Interactive said, “The ongoing global crisis has led to an increase in demand for creative content, especially videos and mobile games. This has allowed us to continue doing what we do best and launching these partnerships with mobile operators worldwide.”

“Forest Interactive has been developing scalable platforms with simplified service integration, equipped with customizable features and fast upgrade capabilities to better tailor to mobile operators’ business requirements at no initial setup fee or hidden cost. This will help mobile operators increase their average revenue per user and customer loyalty through cost-effective and profitable solutions,” Mustapha continued.

All subscription-based content is available to mobile subscribers once it has been approved by mobile operators and integrations. 

Kuala Lumpur, Malaysia – The Malaysia branch of indoor edutainment center KidZania has appointed Hong Kong-based travel and services booking platform Klook as its exclusive online travel agent (OTA) partner. This will be KidZania Kuala Lumpur’s very first appointment of an OTA partner.

The parties will be co-investing in initiatives to enhance and refresh visitors’ overall experience at the theme park as well as curate marketing and promotional activities. The collaboration also aims to reignite visitation demand following the country’s lockdown amid COVID-19.

In support of KidZania Kuala Lumpur’s mission to provide interactive and inspirational role-playing experiences for kids, Klook will be developing an interactive experience zone that would encourage kids to explore and be inspired by the journey of building a tech start-up. 

“Malaysians’ purchase behavior have shifted to booking their tickets online, especially with a leading OTA such as Klook, which provides a plethora of options for families looking for fun weekend activities. With this shift, we are confident that our partnership with Klook will result in a better customer experience overall by speeding up the entry process, especially with additional safety measures that we are taking such as temperature checking, ” said Shahrul Nizar Ahmad, Mayor of KidZania Kuala Lumpur.

Commenting on the partnership, Klook General Manager Chuan Sheng Soong for SEA said, “We are honored to be appointed as KidZania Kuala Lumpur’s first exclusive OTA partner, which signifies the trust in Klook’s ability to help drive visitorship to the center as well as enhance guests’ overall experience through Klook’s suite of merchant solutions. Our mission has always been to be an enabler for our merchants to reach new target audiences, increase their digital marketing capabilities and equip them with technology-enabled solutions.”

Meanwhile, Dato’ Dr. Ammar A. Ghapar, tourism Malaysia director of domestic & events division said that the government supports partnerships as such that help boost tourism.

“Tourism Malaysia encourages such strategic partnerships in the tourism industry which is in line with our post-COVID-19 domestic tourism initiative, and will further spur growth for the industry. We are honored to have witnessed this momentous event and look forward to more partnerships of this scale. Tourism Malaysia will lend our support to further promote this partnership via our marketing channels,” said Ghapar.

In celebration of the exclusive partnership, KidZania Kuala Lumpur and Klook will be offering a Buy One Free One promotional offer. The offer will be limited to the first 100 bookings on the Klook website or mobile app, which has already started in 17 September and onwards.