Tag: KFC Thailand
Thailand – To promote the launch of its new “Cheese Overload Phenomenon”, KFC Thailand has staged a large-scale outdoor activation in Bangkok, deploying 91 tonnes of cheese in a citywide stunt. As part of the campaign, the brand installed oversized cheese container props that moved along the Chao...
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Bangkok, Thailand – KFC Thailand is turning downtime into dessert time with the launch of “KitKat Overload,” a limited-edition menu designed to reframe everyday breaks as indulgent moments. The campaign, developed in collaboration with KitKat under the “Made with KitKat” concept, brings together two...
Bangkok, Thailand – KFC Thailand has rolled out a Songkran campaign that pairs street spectacle with a distinctly local insight. The brand installed a giant inflatable Colonel Sanders at Bangkok’s Elephant Tower, a high-visibility stunt that quickly spread across social media as crowds gathered for the...
Bangkok, Thailand – Suhayl Limbada has announced he is stepping down from his role as market lead and chief marketing officer at KFC Thailand, ending a four-year stint leading the brand’s marketing and business transformation. In a LinkedIn post, Limbada said his tenure with the company “comes to an...
Bangkok, Thailand – KFC Thailand has launched a new campaign to support the release of its limited-time menu item, Angry BBQ WingZ, positioning the product around a gradual “slow-burn” spice experience. Titled “Seems Not Spicy. Then Suddenly–Scorching,” the campaign is led by a commercial that depicts...
Bangkok, Thailand – The KFC Foundation Thailand has launched a new awareness initiative under its ongoing “Bucket Search” programme, aimed at addressing the issue of out-of-school youth in the country. The latest campaign, titled “The Missing Figure: Student Sanders”, introduces a collectible art toy...
Bangkok, Thailand – KFC Thailand marked Chinese New Year with a campaign and on-ground activation centred on a limited edition product and sensory experiences. The launch event, titled “KFC Crack the Crunch: Chinese New Year Festival”, was held at the Tiger God Shrine in Sam Yan. As part of the campaign,...
Bangkok, Thailand – KFC Thailand has launched a new campaign developed with Wolf BKK to accompany the introduction of a limited-time menu item, the Kaprao Crispy Chicken Rice Bowl. Titled “The Routine Menu, Done the KFC Way,” the campaign pokes fun at the social notion of a “correct” kaprao recipe. It...
Bangkok, Thailand — KFC Thailand has launched a New Year campaign titled ‘Fortune Bucket’, drawing on Thai amulet culture and beliefs around good fortune to mark the start of 2026. The campaign introduces collectible Fortune Bucket bags featuring four different lucky messages. Customers who purchase...
Bangkok, Thailand — KFC Thailand has launched its “Sanders Claus Grants You A Gift” festive campaign, combining nationwide celebrations with support for flood-affected communities in the south. The initiative sees Colonel Sanders reimagined as “Sanders Claus” and includes a donation-driven activity,...
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