Tag: Kai Tak Sports Park

Hong Kong – AIA has announced its partnership with British rock band Coldplay for the highly anticipated ‘Music Of The Spheres’ World Tour, which will make its Hong Kong debut at Kai Tak Sports Park in April 2025. This collaboration reflects AIA’s commitment to sustainability and community well-being, aligning with its efforts to create meaningful experiences that inspire healthier, longer, and better lives.

Coldplay’s ‘Music Of The Spheres’ World Tour has sold over 10 million tickets since its March 2022 launch. Renowned for its visual, emotional, and energetic performances, the tour has earned widespread acclaim. 

Additionally, the world tour is recognised as a model for sustainable events, incorporating numerous initiatives to reduce carbon emissions, minimise consumption, and support green technology. The tour is backed by a dedicated website outlining its sustainability efforts, guided by three core principles: reduce, reinvent, and restore.

In the tour’s website, the British rock band stated, “Where we cannot reduce, we will be drawing down any unavoidable emissions following the guidance within the Oxford Principles for Net-Zero Aligned Carbon Offsetting.”

AIA’s sponsorship of the ‘Music Of The Spheres’ world tour aligns with the company’s commitment to environmental, social, and governance (ESG). Through this partnership, AIA aims to promote sustainability while enhancing the concert experience for attendees and making a positive contribution to society.

Alger Fung, chief executive officer of AIA Hong Kong & Macau, said, “AIA is dedicated to creating memorable and delightful experiences that encourage individuals to live ‘Healthier, Longer, Better Lives.’ We are honoured to be in this partnership to bring extraordinary world-class musicians like Coldplay to Hong Kong. With their performance taking place at the brand-new Kai Tak Sports Park, we believe it will create a refreshing experience for all participants, appealing to both locals and tourists, supporting the mega-event economy, and benefiting Hong Kong in multifaceted ways.

Before partnering with Coldplay, AIA Hong Kong had already launched several initiatives to boost the city’s mega-event economy. Alongside hosting the iconic AIA Carnival, the company was the main sponsor of BLACKPINK’s BORN PINK World Tour in Hong Kong in 2023, creating memorable experiences for customers and the wider community.

Hong Kong – CA SEGA JOYPOLIS, renowned for operating Japan’s TOKYO JOYPOLIS indoor amusement park, has announced its plans to expand internationally with the launch of its first overseas flagship, JOYPOLIS SPORTS Indoor Sportainment Park, at Hong Kong’s Kai Tak Mall.

Tailored for Kai Tak Sports Park’s Kai Tak Mall, the new sports-themed park will cover five stories and nearly 30,000 square feet, featuring more than 20 attractions that combine cutting-edge technology with innovative entertainment to offer locals and visitors a unique experience of interactive sports. 

The new JOYPOLIS SPORTS in Hong Kong will feature three distinct themed zones offering unique sports experiences. Highlights include the debut of the ‘Sonic Stadium,’ an interactive playground themed around Sonic the Hedgehog; the ‘Ninja Dojo Zone,’ which combines traditional Japanese ninja elements with the Ninja Warrior sports concept for immersive, experiential learning; and the ‘Future Arena Zone,’ showcasing CA SEGA JOYPOLIS’s latest innovations with cutting-edge sports games developed by top industry creators.

As the flagship JOYPOLIS SPORTS location in Hong Kong, this expansive entertainment centre is set to be a premier destination for health enthusiasts. It also promises future collaborations with popular Japanese brands and IPs for exclusive events and limited-edition merchandise.

Meanwhile, the top floor of JOYPOLIS SPORTS will feature ‘Hungry Tiger Hidden Dragon,’ a restaurant and bar designed by Keo W. This venue blends sports elements with popular IPs and offers a semi-alfresco dining area with a stunning stadium view. Its trendy modernist interiors showcase Western-Japanese fusion cuisine, including healthy options and themed meals. In the evening, it transforms into a stylish bar, creating an interactive space for spectators and event participants.

Speaking on the launch, Takeshi Yoshimoto, CEO of CA SEGA JOYPOLIS, said, “Opening the first authorised JOYPOLIS SPORTS flagship outside Japan in Hong Kong is a significant step in our global expansion. We selected Kai Tak Sports Park and its Kai Tak Mall for their excellent location and first-class facilities, which are sure to attract many local and international visitors. We believe this new indoor amusement park, which combines cutting-edge technology and innovative entertainment elements, will bring unprecedented entertainment experiences and surprises to all visitors.”

Andrew Tsui, general manager of JOYPOLIS SPORTS HONG KONG, added, “We are thrilled to bring JOYPOLIS SPORTS to Hong Kong. With its mission “Sports for All Generations,” combined with the sportainment concept, unites the world’s top technology sports games to create a unique interactive experience for everyone. JOYPOLIS SPORTS is dedicated to offering exciting and fun entertainment for both locals and visitors. Whether you’re a fitness enthusiast, new to sports, or just looking to relax with friends, JOYPOLIS SPORTS has you covered. Our themed restaurant blends a healthy lifestyle with delicious food, providing a perfect spot to enjoy time with family and friends. Our goal is to become the leading sports social platform, and we believe the JOYPOLIS SPORTS Hong Kong flagship will set off a new wave of sportainment excitement across the city.”