Singapore – The Singaporean arm of automobile manufacturer Audi has announced the appointment of Jasmine Toh as its new public relations manager. Toh, who brings with her close to eight years of experience in the automotive and luxury spaces, will be in charge of managing Audi’s overall public relations and media engagement activities in Singapore.
Toh holds extensive expertise and experience in the industry as she previously held key roles at Aston Martin Singapore. Her experience spanned almost 6 years in the company and held several positions namely marketing executive, senior marketing executive, assistant marketing manager, and marketing manager. Most recently, she held the position of marketing manager for Aston Martin, where she developed marketing strategies to sustain and expand brand awareness, conceptualised and executed new product launches, and managed press relations prior to joining Audi Singapore.
Toh also held the position of marketing communications executive in Cortina Watch, a watch distributor and luxury brand based in Singapore, handling multiple key events for the company. She spearheaded events for several high-value clients namely Tudor, Piaget, Jaeger-LeCoultre, Bell and Ross, and Patek Philippe.
Audi said in a press statement that they believe that with her experience and a strong understanding of local cultural nuances, Toh will be a valuable addition to support the company’s growth in Singapore.