Bangkok, Thailand – Gogolook, the developer of the Whoscall App, a leading digital anti-scam tool, has teamed up with the Cyber Crime Investigation Bureau (CCIB) to launch a special Mother’s Day campaign focused on safeguarding families from online scammers.
Titled #NoOneHangUpFasterThanYourMom, the campaign includes an educational video highlighting the risks of online scams targeting seniors through unsolicited calls and messages. The video features real-life stories, verified and authorised by those involved, and offers actionable steps to protect mothers, such as downloading the Whoscall app and contacting the Cyber Police Hotline at 1441.
As part of the campaign, Whoscall is offering 500,000 free 2-month premium basic codes as a Mother’s Day gift to help protect individuals and their mothers from online scams. By entering the code ‘WHOSCALLSAVEMOM’ in the Whoscall app, users will gain access to features including an automatic spam call blocker, real-time number database updates, and an SMS filter.
Whoscall’s campaign underscores its commitment to preventing online scams and empowering families. This initiative addresses the concerning CCIB data showing over 575,500 cybercrime cases in Thailand, causing over 65.715 billion baht in damages from March 2022 to June 2024, with 64% targeting women aged 30–60.
Monprapa Rattanakanokporn, country marketing lead of Gogolook Thailand, said, “Safeguarding our loved ones, especially from online scammers, has become more important than ever. While many of us are vigilant to avoid suspicious calls, our mothers might not be. Our recent insights revealed seniors are the most vulnerable target for online and phone scamming because they have large amounts of financial assets, such as savings, pensions, or retirement funds, and are less familiar with complex technology. Currently, Whoscall is one of the most popular digital anti-scam apps in Thailand. We are excited to collaborate with CCIB to launch an educational awareness video highlighting the importance of vigilance and offering a free premium code on the Whoscall app as the ultimate gifts of safety and peace of mind for our loved ones.”
Pol. Lt.Col. Dr. Purimphat Thanaphansiri, deputy superintendent of police, Division 4, Cyber Crime Investigation Bureau, also shared, “The surge in cybercrime has heightened public awareness, especially among younger generations who are more equipped to recognise and combat various scam tactics. However, this level of awareness does not extend to mothers or the elderly.”
“According to the latest CCIB statistics, middle-aged women and the elderly, or mothers, are the primary targets of scammers. The top online scam cases that have caused the most damage in Thailand are online investment scams, resulting in nearly 70 billion baht of accumulated damages. This timely collaboration with Whoscall for Mother’s Day comes at a crucial moment where online scammers are becoming increasingly sophisticated, and we look forward to working together with Whoscall to safeguard our communities and stay one step ahead to protect our most vulnerable citizen group,” he added.