Tag: Digital marketing
The ‘WPP Open for B2B’ solution will help marketers solve complex B2B marketing challenges, accurately identify and engage buying groups, and improve clients' return on investment.
Ayudante, a digital marketing and measurement consulting agency based in Japan, has announced its acquisition of Sparkline, an independent digital marketing company headquartered in Singapore with an established presence in the Philippines, positioning the Philippines as the next key market for expa...
2024 hasn't been an easy year. Tight marketing budgets, a challenging digital advertising landscape, and the crunching of third-party cookies — there are plenty of hurdles for digital marketers. But with challenge comes opportunity, and smart marketers can use them to do more with less.
Through this feature, merchants can strategically reserve high-visibility spaces for their stores, exclusively within Grab-hosted campaigns, increasing exposure and driving sales with a single, impactful campaign.
MARKETECH APAC recently caught up exclusively with Madina Kalyayeva to learn more about this move and hear her insights on the outlook of the digital marketing industry in Southeast Asia.
Through the expanded partnership, Aleph will be in charge of developing and growing markets for platforms in the digital advertising space. With dedicated sales and support teams who are actively working in many areas, Aleph enables big platforms to expand into new markets and establish connections with...
Advertising agency Meetsocial announced the expansion of its digital marketing solutions expertise in Southeast Asia with the opening of its first international full-service office in Singapore.
With 500 Global’s funding, NexMind will be expanding their product offerings and accelerate customer acquisition along with the launch of Text2Social, a new feature that allows users to generate social media posts across multiple channels.
SWM has extended its cooperation with Taboola for an additional multi-year period after experiencing substantial growth across all of its digital platforms during the initial multi-year agreement.
The merger with Innovate Online will add new capabilities to Alley Group and more than 25 Australian consultants to Alley’s talent roster.
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