Manila, Philippines – Tier One Entertainment, the Philippine-based gaming and esports entertainment company, will be launching its latest incubator programme ‘ALLIANCE’. This aims to gather a curated list of Web3 content creators and train them to be top-notch opinion leaders shaping the future of content creation in the global blockchain and crypto industry.
For this programme, Tier One Entertainment has appointed Tyrone Anthony Bretaña as the head of ALLIANCE. He has worked with some of the biggest brands in fintech and e-commerce for eight years. With an early adopter mentality, Bretaña has the vision to lead the ALLIANCE into becoming a global collective that will drive traffic and mainstream adoption of Web 3 while promoting the values of authenticity, relevance, and legitimacy.
The new programme’s initial list includes professional basketball player Jared Dillinger, holistic wellness coach Chris Tan, gaming content creator Crisostomo ‘Chibiby’ Tan Jr., multimedia creative John Sedano, and DJ and producer Patty Tiu, as well as architect and artist Timi Sky, and filmmaker and entrepreneur Janina Manipol.
Also joining them are business executives like Block Tides founder Myrtle Ramos, Stock Smarts CEO Marvin Germo, and Tetrix CEO Emman Navalan who have etched their names in the Web3 community.
“As a company that has multi-millions in following in the Web2 space, our role is to be able to help bring the attention and the traffic and help contribute to the mainstream adaptation of Web3. We are confident that our future plans for Web3 will help bring a new generation of users to the exciting space,” said Tryke Gutierrez, CEO of Tier One Entertainment.
Previously, Tier One Entertainment conducted its influencer programs such as AMPLFY, ARDENT, and ASCEND, which elevated the video game streaming careers of SB19’s Josh Cullen, Filipino actress Sharlene San Pedro, and streamer and content creator Khenji Saito. It also launched The Gaming House with ABS-CBN, a reality show featuring gaming personalities, the first of its kind in Asia. This is on top of managing athletes under Blacklist International, a world champion in mobile esports.