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Tag: community

[Activation] Cremo x Running Man x Bilkin
Yili’s Cremo scoops up summer buzz in Thailand with multi-channel youth campaign
Posted on April 29, 2026
by Sharona Nicole Semilla
Bangkok, Thailand – Yili Group’s ice cream brand Cremo is turning up the chill factor in Thailand with a summer campaign designed to tap into youth culture across multiple touchpoints. Launched at the peak of the season, “Cremo Boost It To The Max” blends entertainment, social content, and on-ground...
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Mcdonalds Singapore Buka Puasa
McDonald’s Singapore hosts Ramadan Buka Puasa dinner for nearly 200 families
Posted on March 9, 2026
by Sharona Nicole Semilla
Singapore – Nearly 200 residents gathered in northern Singapore on Friday evening for a community Buka Puasa dinner hosted by McDonald’s Singapore, as Muslim families observing Ramadan broke fast alongside neighbours from the surrounding estate. The gathering took place at Our Greenview Hub in...
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MCDO SG LOHEI 2026
McDonald’s Singapore unites over 200 residents at landmark community Lohei celebration
Posted on February 16, 2026
by Sharona Nicole Semilla
Singapore – McDonald’s Singapore hosted its largest community Lohei celebration at Punggol Digital District, bringing together more than 200 ComLink+ families and Punggol residents from diverse backgrounds in a festive show of unity and togetherness. The event was attended by Gan Kim Yong, Deputy...
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Coca-Cola tunes Australia’s airwaves to the ‘Sound of Home’ for OFWs
Coca-Cola tunes Australia’s airwaves to the ‘Sound of Home’ for OFWs 
Posted on December 26, 2025
by Sharona Nicole Semilla
Australia — Coca-Cola marked Christmas by launching SoundOfHome.FM, a 24-hour radio broadcast that brought carols and heartfelt messages from families in the Philippines to Overseas Filipino Workers (OFWs) in Australia. Airing from 6 pm on Christmas Eve to 6 pm on Christmas Day, the initiative was delivered...
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Coca-Cola Foodmarks celebrates Singapore’s culinary landmarks with free drinks
Coca-Cola Foodmarks celebrates Singapore’s culinary landmarks with free drinks 
Posted on December 16, 2025
by Sharona Nicole Semilla
Singapore — Coca-Cola is offering diners in Singapore a complimentary ice-cold Coca-Cola at more than 20 participating eateries islandwide as part of its Coca-Cola Foodmarks campaign. Available while stocks last, the promotion allows diners to redeem a free 320ml Coke Zero by scanning a QR code displayed...
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xtep running club singapore launch
Xtep expands beyond retail with immersive running store concept in Singapore
Posted on September 22, 2025
by Aliza Carmona
Singapore – Chinese sportswear brand Xtep has launched its first Asian running club store at Singapore’s Kallang Wave Mall, combining retail offerings with a dedicated community space for runners. Positioned as more than a retail outlet, the Xtep Running Club (XRC) serves as a hub for local runners,...
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Pink Dot SG partners with Virtue APAC to launch campaign that turns messages of support to LGBTQ+ into works of art
Pink Dot SG partners with Virtue APAC to launch campaign that turns messages of support to LGBTQ+ into works of art
Posted on June 21, 2022
by Teddy Cambosa
Pink Dot SG and Virtue APAC's 'Words of Change' initiative invites artists to transform attendees' heartfelt messages of hope into art pieces.
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