Singapore – Carolyn Soh, previously from the Singapore Health Promotion Board, has moved to out-of-home (OOH) advertising company JCDecaux as its new marketing director. According to her LinkedIn, the appointment took effect in December this year.

She served for over seven years at the Singapore Health Promotion Board, where she was recently the senior marketing manager for preventive health topics. During this stint, she was responsible for marketing effectiveness and business operations in media and risk management. 

She also specialised in integrated marketing for B2C health campaigns and communication management, and brings with her experience in managing partnerships with HCPs and healthcare networks.

At the Health Promotion Board, she also helmed the marketing of division infant nutrition and food nutrition. Aside from the recent one, she’s held roles at Singtel and L’Oreal.

JCDecaux has been ramping up its services in the APAC region, recently partnering with foodpanda HK to be featured in JCDecaux’s OOH screens at the HKIA.