Tag: Asia-Pacific
At the NEXT Awards Malaysia 2025, MR. DIY not only secured the Brand of the Year Grand Prix but also walked away with a total of 17 trophies, including Gold for Most Innovative Brand Awareness Campaign and Most Innovative Event Marketing Campaign, alongside multiple Silver and Bronze wins. Adding to...
Singapore — Coca-Cola has launched its largest cross-regional Coke Studio release to date, uniting artists from the Philippines, Australia, and New Zealand for a collaborative single titled ‘Oxygen Around U’. Executed by OpenX and the Universal Music Group for Brands’ BRING agency, the project brings...
AI-powered platform Glu, a content creation and management tool, has entered the Asia-Pacific region to streamline the creative processes in the e-commerce industry.
Creative agency We Are Social has been appointed to spearhead global fashion brand H&M’s creator strategy and engagement in Asia.
This case study digs deeper into FedEx’s strategy to engage its customers from initial acquisition to long-term retention and reactivation through tailored campaigns.
OneTrust, a privacy and security software provider, has opened its new office in Singapore as part of its expansion efforts in Asia-Pacific (APAC).
International advertising agency dentsu has announced the appointment of Clay Schouest as chief strategy officer for client and solutions in APAC to handle the agency’s client portfolio in the region.
The affiliate partnership takes effect immediately, and adds up to the 14 existing markets UM is in the region.
Merlee Jayme became part of dentsu when the company acquired her agency Jayme Syfu in 2016.
NBA, the premier basketball league, has expanded its Asia-PAcific presence by opening a Singapore office -another addition to their 15 markets worldwide.
