Tag: Arthur Sadoun
Arthur Sadoun, Chairman and Chief Executive Officer stated that every vendor is audited by PwC, and that they pass the audit to our clients. In this case, Ebiquity ran the audit and that they found that The Trade Desk did not pass it.
Paris, France – Publicis Groupe is betting bigger on sport as the French advertising giant said it has agreed to acquire 160over90, a global sports and culture agency, as it sharpens its push into data-led marketing tied to live events and fandom. The deal folds 160over90 into Publicis Sports, plugging...
In this newly created global role, LaFond-Dufour will be in charge of all of the group's ESG commitments, including Publicis' ambitious SBTi-approved climate targets and concrete action plans for diversity, equality, and inclusion. She will also be in charge of major initiatives, including Working with...
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