Mumbai, India — CleverTap, an integrated retention cloud company, has appointed Anand Venkatraman as its new chief operating officer.
Venkatraman has over two decades of experience in building and augmenting global teams and P&Ls across various sales motions. He joins from Freshworks where he held the position of senior vice president and general manager of Asia Pacific, the Middle East, and Africa. In the said role, he led and scaled businesses and evolved global partnerships to independently drive business across 40+ countries, scaled the technology marketplace and embedded Freshworks deep into the worldwide startup ecosystems. Prior to that, he also held leadership positions at Akamai and Microsoft in APJ and India.
Sidharth Malik, CEO of CleverTap, said, he is warmly welcoming Venkatraman to CleverTap adding that Venkatraman’s appointment is an indication of their ambitious growth plans to be the gamechanger for user retention.
“With his successful track record in taking businesses globally, building highly engaged teams, and establishing creative approaches for customer success. Venkatraman will strengthen the Clevertap Management Team to help scale the company to the next level by bringing in excellence in execution,” Malik said.
Meanwhile, Venkatraman commented on his appointment, “I am excited to join CleverTap as they emerge as the Retention category market leader, in not just India and South-East Asia but also in markets like North America, Latin America, Middle East, Turkey, Africa and Europe. I am looking forward to being a part of their journey in taking the Indian SaaS story to the world.’’