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Amplify unveils new senior leaders, Canva among newly snared accounts

Australia Amplify, the global creative agency specialising in experience and culture has announced a string of senior promotions in a phase of strong business growth.

Amplify also announced its new roster of clients: Canva, PlayStation and Levi’s.

The agency will provide brand experience services to the three global brands with its promise to create authentic, meaningful connections. 

Coinciding with significant new business momentum, Amplify has boosted its team with three senior promotions. Former creative director Tim Baggott becomes executive creative director, after three years. Ex-business director Karina Munoz has been promoted to head of clients, following two and a half years in the latter position, and Claire Hewitt steps up to executive producer, from the senior producer role she held for three and a half years.

The internal appointments come on the back of six additional new hires across creative, production and client management.

Amplify’s Managing Partner, Gareth Davies, said, “We’re excited to partner with these iconic brands to deliver experiences that create authentic and meaningful connections. We’re equally thrilled to be able to strengthen our growing business by promoting from within our own ranks.”

Davies says that Amplify’s creative culture provides a home for exceptionally talented individuals like the recently promoted seniors. “These promotions will extend the impact and influence their thinking and craft has on our business and our work for valued client partners,” added Davies.