Singapore – Toku, a cloud communications provider that operates in APAC, will be acquiring the Southeast Asia operations of Activeo, a customer experience (CX) consulting firm with an HQ in France.
Activeo Singapore currently has an established business footprint in the city-state and supports more than 150 customers with their digital transformation projects, including 19 government agencies and 65 per cent of national healthcare institutions.
Founder and CEO of Toku, Thomas Laboulle, said, “In today’s macroeconomic climate, global technology companies based mostly in the US or Europe have adopted a cautious outlook, scaling down investments in APAC to prioritise markets closer to their homes.”
He continued, “But the region’s digital economy continues to grow, and there is a tremendous opportunity for APAC-first companies like Toku to fill this gap and boldly advance and accelerate our regional growth as others retreat.”
For the past 12 months, Activeo Singapore has been working with Toku as an independent partner to deliver successful CX transformation projects to many customers in Singapore. Toku commented that the acquisition is a natural next step for both parties to realise the full synergies of their partnership.
As a technology provider, Toku builds digital solutions to power the backbone of modern customer experience. Toku said that Activeo Singapore complements its offerings with strategic consulting expertise and large-scale enterprise project delivery.
To maintain its excellence and quality in architecting solutions globally, Activeo Singapore will continue operating as an autonomous business unit under the Toku banner. Jonathan Mondon, managing director of Activeo Singapore, will assume a new role as head of consulting at Toku. Armed with more than fifteen years of multinational leadership experience, Mondon has led Activeo Singapore’s regional business for close to a decade, spearheading its Contact Centre and Customer Experience focus.
Commenting on the acquisition, Mondon said, “Activeo Singapore will continue to be tech-agnostic and deliver the best fit-for-purpose solutions that solves our customers’ pain points. In addition, Activeo Singapore customers will be able to add Toku’s proprietary technology and connectivity solutions to their arsenal, further supercharging their CX strategies.”
These solutions include Toku’s embeddable products, which enable businesses to embed communication channels within their app or platform using programmable APIs or SDKs, as well as Toku’s carrier-grade connectivity to provide their regional customers with better coverage and call quality.
According to Toku, as a critical pillar of its regional expansion strategy, the acquisition will see it set up more local offices across the Asia Pacific such as a physical presence in Malaysia. Moreover to this, the company will be further enhancing its channel programme to empower more partners to deliver ‘customer success stories’.
“By combining forces, we will unlock bigger opportunities and better meet the needs of our customers in Singapore and Asia Pacific,” added Thomas. “This is a win-win acquisition that will strengthen our position as a leading CX solutions provider and enable us to deliver greater scale and efficiency to our customers across the region.”