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Category: Platforms

PayMaya’s parent firm bags new funding to hit unicorn status
PayMaya’s parent firm bags new funding to hit unicorn status
Posted on April 12, 2022
by Teddy Cambosa
PayMaya's parent firm Voyager Innovations has raised US$210m funding, raising its valuation to US$1.4b.
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HypeAuditor Shopify
HypeAuditor announces integration with Shopify to automate influencer marketing campaigns for online retailers
Posted on April 12, 2022
by MARKETECH APAC
HypeAuditor, an AI analytics platform for transparent and fraud-free influencer marketing, has announced its integration with Shopify,
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TotallyAwesome launches programmatic solution targeting audiences under 18
TotallyAwesome launches programmatic solution targeting audiences under 18
Posted on April 12, 2022
by Teddy Cambosa
TotallyAwesome Programmatic Playground enables advertisers to target under-18s in brand-safe surroundings.
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Crackdown on illegal streaming sites in Indonesia reaches 3,500 since 2019
Crackdown on illegal streaming sites in Indonesia reaches 3,500 since 2019
Posted on April 11, 2022
by Teddy Cambosa
The data by AVIA also showed traffic to all pirate sites in Indonesia was down by 75% as of January this year.
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PUBG-Nations-Cup-2022
PUBG Studios announces return of PUBG Nations Cup 2022 in Thailand
Posted on April 11, 2022
by Kathleen Murata
The esports tournament PUBG Nations Cup 2022 by PUBG Studios will happen in Bangkok, Thailand from 16 to 19 June.
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data-ai-and-tiktok
TikTok the app to draw highest consumer spend globally: report
Posted on April 11, 2022
by Kathleen Murata
The report by data.ai found that the major factor in TikTok’s recent rise to the top is its monetisation strategy.
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YGG SEA, ESPL partners to leverage P2E virtual economy in SEA
YGG SEA, ESPL partners to leverage P2E virtual economy in SEA
Posted on April 8, 2022
by Teddy Cambosa
The partnership between ESPL and YGG SEA aims to usher in a new era of competitive gaming into the regional esports ecosystem and community.
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Bigo Live unveils new interactive ‘Community’ feature
Bigo Live unveils new interactive 'Community' feature
Posted on April 8, 2022
by Teddy Cambosa
The launch of ‘Community' is part of Bigo Live's continued efforts to foster virtual self-expression and deeper connections with the platform's global network of over 400 million users.
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Viu-Singapore-K-drama-Original-Series-Campaign
Viu Singapore marks premiere of K-drama series ‘Again My Life’ with digital, OOH activations
Posted on April 8, 2022
by Kathleen Murata
The activations for Viu Singapore's latest Viu Original K-drama series, ‘Again My Life’, seek to bring Singaporeans back in time.
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Jellysmack launches new YouTube catalogue licensing venture
Jellysmack launches new YouTube catalogue licensing venture
Posted on April 8, 2022
by Teddy Cambosa
Through that venture, Jellysmack invites YouTube content creators to some upfront capital in exchange for licensing videos.
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