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Category: Marketing

Pedigree-Dogphonics-with-Colenso-BBDO
Pedigree NZ’s latest programme urges kids to read to dogs
Posted on April 1, 2022
by Kathleen Murata
This programme by Pedigree and Colenso BBDO seeks to help boost the confidence and literacy of children by encouraging them to read to a dog.
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Flash Coffee teams up with CleanHub, eyes to be a plastic neutral brand
Flash Coffee teams up with CleanHub, eyes to be a plastic neutral brand
Posted on April 1, 2022
by Teddy Cambosa
Flash Coffee and CleanHub believe that channelling collective power is key to creating long-term positive impact on the environment.
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GroupM appoints Anita Munro to chair role of APAC investment council
GroupM appoints Anita Munro to chair role of APAC investment council
Posted on April 1, 2022
by Teddy Cambosa
Anita Munro will be steering GroupM's investment strategy across the burgeoning markets in the region.
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Sunil-Lulla-dentsu-India
Dentsu names Sunil Lulla as new consultant advisor for India
Posted on April 1, 2022
by Kathleen Murata
He will be driving dentsu's growth and activation in India while it continues to search for the right candidate to lead the business
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Hmlet ties with Knight Frank to launch report on shared housing in SG 
Hmlet ties with Knight Frank to launch report on co-living in SG 
Posted on March 31, 2022
by MARKETECH APAC
Titled ‘Co-Living: Transcending Adversity’, the report provides an insider view of Singapore’s co-living landscape from the pre-pandemic period to present.
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Mars-Wrigley-Doublemint-and-Lion-&-Lion-Indonesa
Lion & Lion Indonesia bags regional digital, social mandate of Mars Wrigley’s Doublemint
Posted on March 31, 2022
by Kathleen Murata
The mandate will be driven by Lion & Lion Indonesia, covering key markets, namely Malaysia, Thailand, and the Philippines.
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Ebiquity acquires Media Management Inc., MediaPath Network
Ebiquity acquires Media Management Inc., MediaPath Network
Posted on March 31, 2022
by Teddy Cambosa
The acquisition deals by Ebiquity were signed on 29 March 2022.
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Dell Technologies affirms role of PCs for education with new campaign ‘Yeh Hai Padhai 2.0'
Dell Technologies affirms role of PCs for education with latest campaign
Posted on March 31, 2022
by Teddy Cambosa
Dell Technologies has unveiled its latest campaign that centres around the reimagining of the PC as a gateway to transformative education with a TVC entitled ‘Yeh Hai Padhai 2.0’
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DDB Mudra Group appoints two new strategy chiefs
DDB Mudra Group appoints two new strategy chiefs
Posted on March 31, 2022
by Teddy Cambosa
They will lead the group’s promise of a cohesive view across advertising, digital marketing and media.
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Empowered Women 2022 Series: Gretchen Largoza, CEO at AdSpark Philippines
Empowered Women 2022 series: Gretchen Largoza, CEO at AdSpark Philippines
Posted on March 31, 2022
by Teddy Cambosa
In the conversation with Gretchen, she talked about the cultural differences and unique features between Southeast Asian countries as well as her advice for future marketers.
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