Category: Marketing
For Marlina Lim, CEO of Leverate Group, leading this agency is made possible through her approach that focuses on continuously improving and searching for ways to create and to connect, whilst simultaneously finding the balance to cultivate the growth and wellbeing of its employees.
The "Enjoy the Smoothness" campaign works as follows–Heineken gives fans instantaneous discounts on Heineken Silver through Grab for each goal during live football games that is celebrated with a player sliding smoothly.
Tan and Izawa’s appointments serve to strengthen the e-commerce business and finance department of AnyMind Group, alongside its goal of consistent global expansion.
Through this partnership, Bridgestone will be the first tyre manufacturer to partner with Forza Motorsport, one of the top simulation racing video games globally, in this latest instalment of the game, featuring participants racing the Lamborghini Huracán STO on the Hakone Grand Prix within the game...
StackAdapt, a multi-channel advertising platform, has announced the appointment of Deirdre Chew as its new director of sales for Southeast Asia to advance the company’s growth plan in the Asian region.
Apple will open its first store in Malaysia, becoming the company's newest location as it expands across Asia. It is the first Apple Store to open in Malaysia, creating a whole new set of potential for both the brand and its dedicated customers.
Over three in five (42%) Singaporeans who enjoy camping or caravanning during holidays consider automotive brand BMW to be a ‘leader in innovation and technology’, a survey by YouGov found.
In her new role, Rashid will be working across Golin’s agency brands, providing centralised leadership and strategic direction.
DDB Group has elevated DDB Melbourne managing director Mike Napolitano to the position of Melbourne Group CEO as the agency continues its growth trajectory.
The initiative, launched alongside Clemenger BBDO, has the ambition with the new initiative is to give a selection of members who want to appear in an ad the chance to do so. To help with this, over 6,972 unique ad placements have been secured across TV, radio, social, digital, out-of-home and in-br...
