Category: Marketing
The campaign, led by public relations agency Golin, aims to help young Singaporeans nurture self-love and resilience.
We sat down with Nachiket Desai, country director at M&C Saatchi Performance Indonesia on understanding how it feels like leading an agency whose mission is to cater to the ever-changing media needs of Indonesians, and carrying the message of surviving and thriving.
‘Here’s to the Story’ alludes to Dewar’s history and its role in promoting Scotch Whisky worldwide while remaining committed to new discoveries.
In a letter to the Indonesian Stock Exchange (IDX) reviewed by MARKETECH APAC, Bukalapak stated that they are not aware of any information regarding its acquisition plans by TEMU.
Around 80% of Filipino respondents consider free shipping to be the most important factor when shopping with online stores or retailers, a study by Shopify showed.
She brings with her 15 years of experience in the media and advertising field, having previously held roles at Mindshare, Publicis Media, and most recently a regional client leadership role for SEA and Taiwan.
Uber India has teamed up with FCB India for its latest campaign, featuring father-and-son duo Jackie and Tiger Shroff, to highlight how Uber simplifies travel in today’s fast-paced world.
The Kai Jai Ded, popcorn chicken drenched in spicy sauce, was first launched in February 2024 as a limited-edition offering.
The changes expand the remits of Mindshare, Wavemaker, and EssenceMediacom’s regional agency leaders to include responsibility for critical GroupM-wide functions and capabilities.
Colgate-Palmolive in India has unveiled its latest campaign, '#TheDailyGrind,' under the Colgate Strong Teeth brand, addressing the widespread rise in snacking habits across India that contribute to tooth weakening and negatively affect overall oral health.
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