Category: Marketing
BigBasket, an India-based online grocery delivery platform, has partnered with advertising agency Talented for a campaign offering frustrated parents a quick toy delivery service to end their kids’ boredom.
Brand Finance has recently released its rankings of valuable brands in the ASEAN region–with fast food chains Mang Inasal and Jollibee, as well as the Bank of the Philippine Islands (BPI) seeing significant growth in their respective markets.
Majority, or 86% of surveyed viewers in India, believe ads on streaming TV platforms boost a brand's credibility, while 88% say they trust the brands advertised on these platforms, a report by Magnite revealed.
In his new role, Coote is tasked to lead the sales team and the expansion of GumGum’s presence in Australia.
By purchasing the menu, diners will also be contributing to Mastercard’s Priceless Planet Coalition reforestation initiative.
The partnership enables Nativex to leverage Google’s ecosystem of ad platforms, solutions, and global reach.
The campaign, done by ZALORA’s in-house team, drew inspiration from the energy and vibrancy of the digital shopping experience and the universal excitement around a good deal.
Starbucks has teamed up with Universal Pictures to celebrate the cinematic release of Wicked through new beverages and merchandise launches.
Indonesian e-wallet platform DANA has partnered with Epic Idea on a new campaign that creatively uses humour and wordplay to make digital scam awareness both memorable and engaging.
Davey had noted that GUT’s founders–Anselmo Ramos and Gaston Bigio–have long dreamt about opening shop in Asia since the agency was founded in 2018. With that in mind, Davey has expressed that the agency is optimistic about working with a lot of regional and global clients in the region, given how diverse...
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