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Category: Marketing

Mutant taps Abraham Christopher as regional head of client success
Mutant taps Abraham Christopher as regional head of client success
Posted on January 14, 2025
by Aliza Carmona
Singapore – Communications agency Mutant has promoted Abraham Christopher as its new regional head of client success, formerly its head of public relations and social media. In his new role, Christopher will lead efforts to deliver transformative communication solutions to its clients while driving agency...
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oriental-watch-company-timekeepers-campaign
Oriental Watch Company honours Hong Kong’s ‘Timekeepers’ in new campaign, spotlighting devotion, craftsmanship
Posted on January 14, 2025
by Aliza Carmona
Oriental Watch Company has unveiled its latest branding campaign, ‘TAKE YOUR TIME with The Timekeepers,’ inviting Hong Kongers to reflect on the beauty and significance of time in a fast-paced city.
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publicis groupe suhaila hobba appointment
Publicis Groupe APAC appoints Suhaila Hobba as APAC global client partner for transformation
Posted on January 14, 2025
by Aliza Carmona
Hobba brings 25 years of global media experience spanning agency leadership, ad tech sales, and client-side transformation, with key roles at Amazon, Yahoo, Omnicom, and IPG.
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On Sentosa Development Corporation’s quest to tap CRM solutions for exceptional, impactful customer relationships
On Sentosa Development Corporation’s quest to tap CRM solutions for exceptional, impactful customer relationships
Posted on January 14, 2025
by Teddy Cambosa
When it comes to building brand loyalty, Sentosa Development Corporation (SDC) strives to deliver exceptional customer experiences while fostering meaningful, lasting connections with its island guests to meet their ever-evolving needs.
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SEEK appoints new Jobstreet managing directors in Singapore, Malaysia
SEEK appoints new Jobstreet managing directors in Singapore, Malaysia
Posted on January 14, 2025
by Aliza Carmona
SEEK has appointed Vic Sithasanan and Nicholas Lam as managing directors (MD) in Singapore and Malaysia, respectively.
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Australian gov’t launches ‘‘Stop. Check. Protect.’ scam awareness campaign
Australian gov’t launches ‘‘Stop. Check. Protect.’ scam awareness campaign
Posted on January 14, 2025
by Teddy Cambosa
According to the federal government, this new awareness campaign will make Australia a tougher target for scammers by arming Australians with the tools they need to put a stop to fraudsters.
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EU-based PIABO Communications opens APAC hub in Singapore
EU-based PIABO Communications opens APAC hub in Singapore
Posted on January 13, 2025
by Aliza Carmona
PIABO Communications, a communications agency in Europe, has opened its new Asia-Pacific (APAC) hub in Singapore.
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realme-C75-commercial-vantage-pictures
Realme’s new campaign highlights C75 phone’s rugged durability through hilarious mishaps
Posted on January 13, 2025
by Aliza Carmona
Realme teams up with Vantage Pictures for its latest ad campaign, spotlighting the durability of the Realme C75 in chaotic, everyday moments faced by blue-collar workers.
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Warner Bros. Discovery appoints EssenceMediacom for launch of Max in AU
Warner Bros. Discovery appoints EssenceMediacom for launch of Max in AU
Posted on January 13, 2025
by Teddy Cambosa
Following a competitive pitch, EssenceMediacom will be responsible for leading all aspects of media, including media strategy, planning, implementation and measurement.  They will also support WBD’s in-house team across biddable channels.
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Singtel to offer free one-year Perplexity Pro subscription to customers; to aid customers navigate AI-powered tools
Singtel to offer free one-year Perplexity Pro subscription to customers; to aid customers navigate AI-powered tools
Posted on January 13, 2025
by Aliza Carmona
Telecommunications company Singtel is offering its broadband, television, and mobile customers a free one-year subscription to Perplexity Pro.
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