Category: Marketing
MARKETECH APAC is hosting an exclusive webinar on 13 February 2025. Titled “What’s Next in Marketing: Customer Engagement in 2025,” the event aims to equip marketers with transformative insights and strategies to meet evolving customer expectations, craft personalised campaigns that resonate, and master...
The Asian Development Bank (ADB) has a $100m financing deal to support holding company Ayala Corporation’s initiatives to charge the electric vehicle (EV) ecosystem in the Philippines.
FCB Group India has secured 14 new clients across its agencies, adding over $2m in business and strengthening its market position.
Nestlé Philippines, the local unit of the food and beverage corporation, is set to invest up to P6b to enhance its operations in the country, spending P2b on average annually from 2025 to 2027.
S.C. Johnson has partnered with VML & Ogilvy Japan to launch a unique campaign for its latest mould-cleaning product, featuring an unlikely yet fitting spokesperson—the ‘Laziest Influencer,’ a sloth.
Hyundai MOBIS, the South Korean automotive supplier, has introduced a new global campaign focused on next-generation mobility, targeting Millennials and Gen Z drivers.
OpenX, an omnichannel supply-side platform, has promoted Tyler Romasco to senior vice president of global publisher development as part of the company’s strategy to strengthen global publisher relationships.
These changes come as the agency experiences continued growth, including the addition of Genea Fertility and Hays Recruitment to its client roster; as well as expanding the agency’s offering, adding SEO, influencer marketing and marketing auditing and consultancy to its product services capabilities...
Conecptualised by M&C Saatchi and Naga DDB Tribal, and directed by Directors Think Tank’s Maurice Nooned, the telco invites Malaysians to rethink how they can preserve their heritage while embracing the beauty of a connected world.
Holding company VCI Global, headquartered in Malaysia, is set to acquire digital marketing firm Roots Digital, signalling its entry into Singapore.
![[Partnership] Agoda TTA](https://marketech-apac.com/wp-content/uploads/2026/07/Partnership-Agoda-TTA.webp)