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Category: Featured

Thais follow virtual influencers regardless of gender or ethnicity
Thais follow virtual influencers regardless of gender or ethnicity
Posted on February 1, 2022
by Teddy Cambosa
According to Milieu, Thailand has a wide perception on virtual influencer, with the larger majority following any influencer they prefer.
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Quantcast-Academy-new-offerings
Adtech Quantcast expands offering on its educational program for digital marketers
Posted on February 1, 2022
by Kathleen Murata
Quantcast Academy has launched additional modules regarding data privacy, identity, and the deprecation of third-party cookies.
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Mahindra Racing ignites India’s racing passion with campaign ahead of Formula E World Championship
Mahindra Racing ignites India’s racing passion with campaign ahead of Formula E World Championship
Posted on February 1, 2022
by Teddy Cambosa
Mahindra Racing launched an integrated marketing campaign ahead of its participation in season 8 of ABB FIA Formula E World Championship.
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KidSTART’s new public initiative reflects on lasting impact of early childhood years
KidSTART’s new public initiative reflects on lasting impact of early childhood years
Posted on February 1, 2022
by Teddy Cambosa
The campaign by KidSTART aims to encourage Singaporeans to look after the long-lasting effects of experiences by a child in its early years.
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WarnerMedia-Francis,-Wee,-Mukherjee
WarnerMedia bolsters content, production teams for Asia with new senior hires
Posted on February 1, 2022
by Kathleen Murata
The new additions to WarnerMedia's content and production team for Asia include Mark Francis, Shi Ming Wee, and Saugata Mukherjee.
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Sydney Water's latest ads a mantra to don't waste water--ever
Sydney Waters’ latest ads a mantra to don’t waste water–ever
Posted on February 1, 2022
by Teddy Cambosa
Sydney Waters has released two new films in their water conservation advocacy series – Turn it off, Bob campaign.
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Robin-Gandhi-Nium
Fintech Nium names Robin Gandhi as new chief product officer
Posted on February 1, 2022
by Kathleen Murata
Gandhi will help Nium in defining and executing product strategy to expand leadership in existing markets and pursue new addressable markets.
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Traffik wraps up brand activations at 2022 Australian Open
Traffik wraps up brand activations at 2022 Australian Open
Posted on February 1, 2022
by Teddy Cambosa
Traffik has signed clients Dunlop, Rolex and Diageo for their brand activations at the 2022 Australia Open.
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What do Viets perceive of virtual influencers?
What do Viets perceive of virtual influencers?
Posted on January 31, 2022
by Teddy Cambosa
According to Milieu, Vietnam has a warm reception to virtual influencers, going to an extent of looking for local ones.
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Kerry Express, Grab partner to bring new service to Thai customers
Kerry Express, Grab partner to bring new service to Thai customers
Posted on January 31, 2022
by Teddy Cambosa
Kerry Express, Thailand’s leading express delivery service, partners with Grab to add a new service to the market starting with a pilot test in Greater Bangkok.
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