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Marketing

LUX’s new campaign tackles gender bias in names across China

China – LUX, together with VML Singapore, has unveiled a new campaign that challenges deep-rooted naming traditions in China—encouraging women to reclaim their identity by

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May 14, 2025
We Are Social Singapore elevates Daniel Foo to ECD
Marketing

We Are Social Singapore elevates Daniel Foo to ECD

Socially-led creative agency We Are Social Singapore has promoted Daniel Foo to executive creative director.

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May 14, 2025
Grab names new managing directors for Singapore, Vietnam operations
Marketing

Grab names new managing directors for Singapore, Vietnam operations

Grab has named Alejandro Osorio and Ma Tuan Trong as managing directors of Singapore and Vietnam, respectively.

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May 13, 2025
Marketing

Apple showcases iPhone 16 Pro’s cinematic prowess in 27-minute film by Hirokazu Kore-eda

Japan – Apple has unveiled ‘Last Scene’, a 27-minute short film shot entirely on the iPhone 16 Pro, spotlighting the device’s advanced camera features through

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May 13, 2025
Stratworks named as communications partner of Raemulan Lands, Geely Motors, IKEA, McCormick Philippines
Marketing

Stratworks named as communications partner of Raemulan Lands, Geely Motors, McCormick Philippines

Integrated marketing communications agency Stratworks has secured new major clients: Raemulan Lands, Inc., Geely Motors, IKEA, and McCormick Philippines. 

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May 13, 2025
Marketing

R/GA marks new chapter with first C-suite hire, naming Urvashi Shivdasani as global CFO

USA –  R/GA has named Urvashi Shivdasani as its new global chief financial officer, the agency’s first global C-suite appointment since regaining independence through a

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May 13, 2025
MAP encourages Filipinos to vote in latest campaign with DDB Group Philippines
Marketing

MAP encourages Filipinos to vote in latest campaign with DDB Group Philippines

The Management Association of the Philippines (MAP) has teamed up with communications group DDB Group Philippines to encourage Filipinos to vote during the elections.

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May 12, 2025
SEA marketers prioritise retention, brand building to gain travellers’ trust: report
Marketing

SEA marketers prioritise retention, brand building to gain travellers’ trust: report

Marketers in Southeast Asia (SEA) are prioritising retention (65%) and brand building (64%), according to a report from partnership management platform impact.com.

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May 12, 2025
Marketing

DCM Shriram Foundation’s Mother’s Day film sheds light on maternal health challenges in rural India

India – To mark Mother’s Day, DCM Shriram Foundation has launched a poignant digital campaign highlighting the urgent issue of high-risk pregnancies and the pressing

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May 12, 2025
Dentsu Creative Vietnam seeks to break ‘myopic loop’ in latest Carl Zeiss laser vision correction
Marketing

Dentsu Creative Vietnam seeks to break ‘myopic loop’ in latest Carl Zeiss laser vision correction

Dentsu Creative Vietnam has launched a new campaign for Carl Zeiss Vietnam Ltd.’s new laser vision correction (LVC) technology.

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May 12, 2025
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