India – Britannia Milk Bikis has joined forces with World Chess Champion Gukesh Dommaraju to roll out an interactive virtual chess challenge designed to engage
Lifestyle destination developer Ayala Malls has forged a partnership with out-of-home (OOH) solutions provider Summit Outdoor Media to redefine customers’ retail experience.
Coca-Cola is set to launch its ‘Foodmarks’ campaign in Singapore as part of the ‘Coca-Cola Food Fest Zone’ at GastroBeats 2025.
China – McCann Worldgroup has appointed Arthur Tsang as chief creative officer for Greater China, bolstering its creative leadership as part of its growth strategy
Technology platform FreeWheel has forged a partnership with media company Innity to boost media buying across CTV and premium digital video.
China – Zenith China, part of Publicis Groupe, has announced the promotion of three senior leaders to accelerate its business strategy amid a highly competitive
Marketing evolution consultancy -lution has appointed Mike Worden as its chief media officer and partner, signalling its media advisory expansion.
India – Schweppes, the premium mixer brand from The Coca-Cola Company, has partnered with Blinkit to roll out a campaign that brings party-ready mixers to
E-commerce platform Lazada has pledged a US$ 100m investment for its LazAffiliate programme annually.
Havas Media Network has launched CSA, its technology, data, and analytics consultancy arm in Southeast Asia (SEA).
