Jakarta, Indonesia – Vivek Satpathy, most recently the business director for Indonesia at Omnicom Media Group, has been named the new general manager for BBDO Indonesia. His appointment aligns with BBDO‘s aggressive expansion plans in brand management, advertising, and social & digital content.

In this new role, Satpathy will spearhead the expansion of client services and business development within the agency.

During his previous role at Omnicom Media Group, he managed key client accounts and fostered strong account partnerships across various creative and media functions.

Reflecting on his new role, Satpathy expressed his enthusiasm for BBDO’s growth potential under the leadership of Omnicom Media Group, 

“I am inspired by the tremendous growth opportunities and creative potential that BBDO holds. With the power of our network, we find ourselves at the intersection of data, insights, technology, and creativity. This unique positioning allows us to provide holistic creative solutions across complex consumer touchpoints. We are confident in our ability to shepherd this renowned brand into a prosperous future in Indonesia,” he said.

With the promotion of Satpathy, Aviani Primasari will be stepping up to assume the role of managing partner at BBDO Indonesia. With her extensive experience, strong leadership abilities, and unwavering dedication to excellence, Aviani will continue to drive BBDO Indonesia’s growth and success.

“With a renewed sense of creative vigour and a string of impressive new business wins, we are thrilled to announce Vivek’s promotion. His exceptional understanding of brands and unwavering entrepreneurial drive will be instrumental in propelling our future growth. With Vivek at the helm, we are confident that our agency’s offerings will expand, enabling us to deliver top-notch creative marketing solutions to our valued partners and clients. We are excited to maintain this exhilarating momentum throughout the entirety of 2023 and beyond,” Primasari said.