Singapore VCCP Singapore has announced that Ismail Jooma has been appointed as its new head of planning for APAC

Jooma has a diversified career journey through several network agencies, bringing a knowledge and perspective on Asian culture and trends. His history includes positions at Ogilvy and TBWA, and he was most recently the head of strategy at VMLY&R Singapore. Prior to this, Ismail was the chief strategy officer at South Africa’s independent agency Brave Group. 

His professional experience includes technology (Apple, MTN), automotive (Hyundai), FMCG (Coca-Cola and Colgate), broadcast (DStv Africa, SuperSport), banking (HSBC, Standard Chartered), fast-food restaurants (KFC, Nando’s), and fashion retail (Nike, Edgars).

Speaking about the appointment, Katya Obolensky, managing director of VCCP Singapore, said, “We could not be more delighted to have Ismail join our leadership team as we continue to strengthen our VCCP offering in Singapore. His wealth of experience, sharp intellect and dynamic approach to problem solving will augment our ability to challenge the categories our clients operate in.”

Meanwhile, Jooma commented, “I’m incredibly excited to be joining an agency with a rich planning culture, one that truly places strategy at the heart of everything it does. Katya and the team are building something special here and I’m keen to bring VCCP’s challenger spirit to more ground-breaking work for our clients across the region.”  

Singapore – VCCP Singapore has hired two new members to its leadership team, with the goal of aiding the agency into its next phase of growth. Katya Obolensky has been named managing director, and Mark Teal has been named chief marketing officer. Both hires are effective immediately.

Obolensky and Teal join the agency to help it grow, strengthen its presence in Singapore, and expand across Asian markets. As managing director, Obolensky will uphold the agency’s dedication to producing creative work and providing excellent client service.

Obolensky brings over fifteen years of advertising business experience in both New York City and London to the agency. Her career began at JWT NYC, where she worked on the Microsoft account, and she later moved to M&C Saatchi in London, where she was working for clients such as Hyundai, Currys/PC World, Public Health England, and Havana Club. She recently served as the leader of the Virgin Media O2 account at VCCP’s London headquarters, joined the London arm as a Senior Account Director back in 2015.

Speaking about her appointment, Obolensky expressed, “I’m absolutely thrilled to be bringing the challenger spirit of VCCP London to Singapore, and couldn’t be more pleased to have Mark join us at such an exciting time in our growth story. We’ve had an incredible few years and I’m excited to take our Asia offering to its next stage .”

Teal has two decades of experience in advertising and marketing technology. He arrives from Wunderman Thompson, where he is the head of business development, directing marketing technology alliances and driving creative and technology-related pitches. Previously, as business development director at Digitas, he was responsible for increasing the agency’s expertise in CRM and CMS build projects. 

Meanwhile, Julian Douglas, International CEO at VCCP said, “VCCP Singapore has seen solid momentum, bringing in clients Canon, Cathay Pacific, Toll and Deliveroo and welcoming several new superstar hires. Now with both Katya and Mark on board, we have the right leadership in place to propel the agency and Network even further as we reach the third phase of our global expansion plan which has APAC at the heart of it. I look forward to seeing their impact on our business.”