Tag: Uber
India – Uber has launched a new IPL-season advertising campaign promoting its Uber Bike service, highlighting rides starting at ₹25 (US$0.30) for trips of up to 3 kilometres. Developed in collaboration with Indian hip-hop artists Divine and Roll Rida, the campaign departs from the league’s typically...
Tokyo, Japan – Uber has appointed Ally Doubé as APAC marketing director, as part of the company’s expansion efforts across the region. Doubé, an Australian based in Tokyo, has been with Uber for more than five years and has held several senior leadership roles, including APAC head of brand strategy for...
Argyilan said she has long followed LiveRamp’s role in the advertising ecosystem.
Sydney, Australia – Uber is celebrating the joy of being a passenger with its new campaign platform, “Can’t Do That If You’re Driving,” created in partnership with Special. The campaign flips Australia’s long-held love affair with driving on its head, championing the freedom of the backseat and the delightfully...
In a LinkedIn post, he said that it has been an incredible journey to experience the different phases of Uber across his time for the company.
Australia – Special has appointed acclaimed creative duo Peter Defries and Alan Wilson as regional group creative directors for Uber and Uber Eats, further strengthening its leadership across the APAC region. Defries and Wilson bring 14 years of creative partnership to the role, returning to Australia...
The government agency had argued that since foodpanda is Uber Eats' primary competitor, the merger would give Uber Eats unchecked market dominance, potentially leading to higher costs for both consumers and restaurants.
Uber Hong Kong, in collaboration with Omelette Digital, has launched the ‘Airport Code War’—a two-week interactive social media campaign spotlighting the travel hurdles Hong Kongers face when journeying to the airport from different districts.
Uber India has teamed up with FCB India for its latest campaign, featuring father-and-son duo Jackie and Tiger Shroff, to highlight how Uber simplifies travel in today’s fast-paced world.
Uber has teamed up with independent creative agency Special and martial arts icon Louis Koo for its latest campaign, spotlighting the challenges of traditional street hailing and showcasing the ease of using Uber Taxi.
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