Singapore – DoubleVerify, a software platform for digital media measurement, data, and analytics, has announced the commencement of business operations in Indonesia, the Philippines, and Vietnam; as well as new updates to its leadership. They include promotions of Stephanie King as senior director for Indonesia and the Philippines and Jeremy Chang with his senior director role expanding growth responsibilities across Vietnam, Malaysia and Hong Kong.
In conjunction with the regional growth and expansion of leadership roles, DoubleVerify plans to increase local in-market sales resources in Indonesia, Philippines and Vietnam over the coming quarters.
Conrad Tallariti, RVP of Sales for Asia, said, “The region has enormous potential, evidenced by high growth in digital ad spending as compared with the worldwide average. As advertisers increase their digital investments in the region, our team is working closely with them to protect their ad spend and maximize the effectiveness of their campaigns. Key DV customers in Indonesia, the Philippines, and Vietnam include local, regional, and global brands such as Colgate-Palmolive, foodpanda, and OPPO, among numerous others.”
Meanwhile, Mark Zagorski, CEO of DoubleVerify, said, “DoubleVerify’s expansion into Indonesia, Vietnam, and the Philippines is a milestone in our global growth strategy.”
He also said, “These markets have shown significant growth in digital advertising, and our increased presence will enable us to better support our customers, respond to local market needs, and strengthen our overall position across the Southeast Asia region.”