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Tag: sooka

Astro’s Ramadan–Raya 2026 initiative highlights shared celebrations amid crowded festive season
Astro’s Ramadan–Raya 2026 initiative highlights shared celebrations amid crowded festive season
Posted on March 13, 2026
by Teddy Cambosa
According to the companies, the campaign aims to encourage Malaysians to reconnect with the social and cultural aspects of the festive season through content, community initiatives and storytelling.
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Naga DDB Tribal retains creative agency mandate for Astro Malaysia, expands scope to include sooka
Naga DDB Tribal retains creative agency mandate for Astro Malaysia, expands scope to include sooka
Posted on November 6, 2025
by Teddy Cambosa
The expanded remit reflects Astro’s confidence in Naga DDB Tribal’s ability to evolve alongside its brands and deliver integrated creative solutions across Malaysia’s changing media landscape.
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sooka combats doomscrolling this Ramadan with new campaign to ease fasting experience
sooka combats doomscrolling this Ramadan with new campaign to ease fasting experience
Posted on March 26, 2025
by Teddy Cambosa
Recognising the shift in viewing habits and the prevalence of "doomscrolling" during Ramadan, the sooka Ramadan - Buat Puasa Tak Terasa (ease your fasting struggles) campaign aims to offer a refreshing alternative: engaging content on the sooka streaming platform.
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sooka marks first year, unveils new VIP TV offering
sooka marks first year, unveils new VIP TV offering
Posted on June 27, 2022
by Teddy Cambosa
To celebrate its first year, sooka commemorate its expansion onto Smart TVs with the launch of sooka VIP TV, and to introduce its second Original series – Hantu Raya Pergi Perang.
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sooka
sooka’s new campaign features social media validation amongst millennials
Posted on May 3, 2022
by MARKETECH APAC
New streaming platform sooka, releases its latest campaign together with Reprise in commemoration of this year’s Raya celebrations.
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Evergent-Astro-Malaysia-Sooka-Monetization (1)
Astro taps CRM firm Evergent for streaming service sooka
Posted on September 9, 2021
by Teddy Cambosa
Evergent will be utilized to monetize content being featured on their latest streaming platform sooka.
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Sooka-Malaysia-Streaming-Platform
Newly-launched streaming platform sooka offers free on-demand live sports, local content
Posted on June 8, 2021
by Teddy Cambosa
sooka is the latest streming challenger in Malaysia, which will offer entertainment content, as well as global sports events.
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