Australia – Red Havas, the global consumer and creative communications arm of Havas, has announced the appointment of Shane Russell as its chief executive officer for Australia. Russell will be growing its client roster and driving the business’ overall aggressive growth ambition.

Russell brings with him an experience in consumer and corporate communications with a focus on technology. Before joining Red Havas, he served as the executive vice president of New York-based 5W Public Relations where he helped in driving its rapid expansion to become one of USA’s top 10 independent PR agencies by size.

James Wright, global CEO at Red Havas and Havas Creative Group Australia, said that he is looking forward to Russell’s skills and attitude that he maximised in the US market and apply it to the agency’s growth plans in Australia.

Meanwhile, Russell expressed his excitement in further building the agency’s reputation for leading-edge creativity alongside a phenomenal roster of consumer and corporate brands.

“With my strong professional background in all areas of technology, I’m also excited by the significant investments Red is making to increase our presence as a leading agency in the tech sector,” Russell added.

Red Havas is the global consumer and creative communications arm of Havas which was launched in 2019. It currently operates in 14 markets and has 26 offices as of present.