The future of retail and e-commerce in the Asia-Pacific region is evolving at an unprecedented pace, driven by rapid technological advancements and shifting consumer behaviours. As digital transformation accelerates, businesses must navigate the complexities of emerging technologies and immersive shopping experiences. At the same time, the region’s diverse markets present unique challenges in localisation, logistics, and customer engagement strategies.
With mobile-first economies–which is something that is very evident in the region–influencer-driven purchasing trends, and increasing demand for seamless omnichannel experiences, brands must continuously adapt their strategies to remain relevant.
In response to this industry convergence, MARKETECH APAC and its sister publication UpTech Media have joined forces to launch the Retail & E-Commerce Innovation Marketing & Tech Summit conference series which aims to unite industry leaders, marketing experts, and tech innovators to explore the latest trends, strategies, and technologies driving the evolution of retail and e-commerce in the region.
Retail & E-Commerce Innovation Marketing & Tech Summit: Malaysia 2025
Kicking off the series this year is the Retail & E-Commerce Innovation Marketing & Tech Summit: Malaysia 2025 which will be held on 22 May 2025 at Sheraton Petaling Jaya, offering attendees a unique opportunity to connect with industry pioneers, redefine their strategies for retail and e-commerce, and seize new growth opportunities in Malaysia’s rapidly expanding market.
The event’s first lineup of speakers include:
- Low Ngai Yuen, Chief Merchandise & Marketing Officer at AEON
- Siew Lai Wong, Chief Marketing Officer at BIG CARiNG Group
- Anand Taparia, Regional Senior Director of Marketing for MY, BN, SG, and ID at Colgate-Palmolive
- Sreeratha Govindasamy, Head of Customer Care at Philip Morris International
- Evelyn Lee, Head of Marketing at Secret Recipe Cakes & Cafe Sdn Bhd
- and more to be announced!
This conference follows the success of the E-Commerce Marketing in Malaysia 2024 conference, held on 25 July 2024.
Retail & E-Commerce Innovation Marketing & Tech Summit 2025: Philippines 2025
Next up, the conference heads into the Philippines with the Retail & E-Commerce Innovation Marketing & Tech Summit 2025: Philippines 2025. Happening on 25 June 2025 at Shangri-La The Fort, Manila, this conference is aimed at revolutionising Philippine commerce, and will unite industry leaders, marketing experts, and tech innovators to explore the latest trends, strategies, and technologies driving the evolution of e-commerce.
The conference is also rooted in the success of the E-Commerce Marketing in the Philippines 2024 conference, which happened on 8 August 2024.
Retail & E-Commerce Innovation Marketing & Tech Summit 2025: Indonesia 2025
Last but not least, the conference series will be making its debut in Indonesia with the launch of the Retail & E-Commerce Innovation Marketing & Tech Summit 2025: Indonesia 2025, happening in November 2025.
Joven Barceñas, founder and CEO of MARKETECH APAC and UpTech Media, said, “The future of retail and e-commerce in Asia-Pacific hinges on the seamless fusion of technology and marketing. By fostering discussions on innovation, consumer trends, and digital transformation, businesses can unlock new opportunities, stay competitive, and shape the next era of commerce in this dynamic region.”
For speaking opportunities for these conferences, contact Katherine Sy at [email protected]; for registrations, reach out to Hans Policarpio at [email protected]; and for sponsorship, reach out to Joven Barceñas at [email protected].