Marketing Featured ANZ

QMS Media Australia elevates Sara Lappage as chief operating officer of ‘Customer’ division

Australia – Outdoor media agency QMS Media in Australia has promoted its current chief marketing officer Sara Lappage, to assume the newly created role of chief operating officer for ’Customer’.

The promotion aims to streamline QMS Media’s processes and communication, ensuring that agencies and advertisers continue to be best served with timely, intelligent solutions.

Lappage brings with her 26 years of experience in the media industry. Prior to joining QMS Media, she has previously worked as the director for marketing consultancy firm Verve Marketing Australia. Lappage has also worked as the group director of marketing for out-of-home advertising agency oOh!media. In her new role, Lappage will be overseeing QMS Media’s sales, strategy, and marketing functions, enabling complete alignment across the business as QMS further expands its digital offering and footprint.

Commenting on her promotion, Lappage said that she is excited to take on this broader customer focused role to help guide the team through the next evolution as a digital and data-led media business.

“As we prepare for further expansion with the launch of our revitalized and digitally focused City of Sydney asset, my goal is to ensure that our sales, marketing, and strategy offering to our clients remain squarely in focus. QMS is fortunate to have such a strong executive leadership team, and together with them and our incredibly talented teams across the country, I am excited to help drive our business forward and into the exciting future ahead of us,” said Lappage.

Meanwhile, QMS Media’s Chief Executive Officer John O’Neill, shared that QMS is truly passionate about being the best media partner for agencies and advertisers, so it makes sense to have the new role dedicated to ensuring they have the right framework, processes, communication, and delivery for the customers.

“With over 26 years of experience in media, Sara has proven that she has both the experience and knowledge of how to grow, nurture and deliver successful businesses. Sara’s passion and dedication for QMS, its people, and her understanding of what advertisers need, will ensure QMS continues to deliver solutions that drive results,” said O’Neill.