Skip to content
Marketech APAC
  • About Us
  • Reports
  • Events
  • Contact Us
SUBSCRIBE
  • MARKETING
  • TECHNOLOGY
  • PLATFORM
  • SME

Tag: Pharmaceutical

Pharma ads taking wittier cues? It’s possible, says GIGIL in latest creative work for Stresstabs
Pharma ads taking wittier cues? It’s possible, says GIGIL in latest creative work for Stresstabs
Posted on August 21, 2025
by Teddy Cambosa
To cut through to these overworked Filipinos, GIGIL ditched tired before-and-afters for a jarring metaphor that visualises stress: it doesn’t just exhaust you—it breaks you apart.
Read More
E-Commerce Marketing Series: BIG CARiNG Group’s Siew Lai Wong on striking a balance on customer-first approach in e-commerce
E-Commerce Marketing Series: BIG CARiNG Group’s Siew Lai Wong on striking a balance on customer-first approach in e-commerce
Posted on August 8, 2024
by Teddy Cambosa
One of the things that Siew Lai pointed out as one of the key trends amongst brands in terms of e-commerce marketing strategies is how they have evolved from seemingly targeting a general audience to catering to the specific needs of customers who return to the brands for a new transaction.
Read More
Indian pharmaceutical company Lupin acquires five brands under Menarini, to expand local portfolio
Indian pharmaceutical company Lupin acquires five brands under Menarini, to expand local portfolio
Posted on September 26, 2023
by Teddy Cambosa
Lupin has been exclusively marketing these brands in the Indian market since July 2021 under a distribution and promotion agreement with A. Menarini India Private Limited. This strategic acquisition for the Indian market marks a significant step forward for Lupin as it continues to expand its presence...
Read More
Omnichannel content: The perfect prescription for pharma companies
Omnichannel content: The perfect prescription for pharma companies
Posted on September 6, 2022
by MARKETECH APAC
Omnichannel is becoming the next big trend and a typical way forward to meet the integrated needs of pharma companies.
Read More
Zeno Health Dentsu Impact
Dentsu Impact nabs mainline, digital creative mandate for Zeno Health
Posted on February 25, 2021
by MARKETECH APAC
The agency will kickstart the duty with the launch of a massive campaign for Zeno Health in Mumbai.
Read More
No posts found

Most Recent Articles

Free Fire
Football fever hits Free Fire as “Fire Kickoff” global campaign starts June 5
June 3, 2026
Julian Bartolome
No posts found
Duolingo offers limited-time chance to revive lost streaks in new feature rollout
June 3, 2026
Aliza Carmona
HATCH DOME launches new immersive experience exploring future of climate-impacted food systems
June 3, 2026
Aliza Carmona
Simmons redefines sleep category with new “Bring On The Day” regional campaign
June 3, 2026
Julian Bartolome
Yong Yuan takes helm as CEO of Ogilvy Group China
June 3, 2026
Aliza Carmona
Circles.Life debuts brand mascot to champion Singaporean telco lifestyle in new campaign
June 3, 2026
Julian Bartolome
No posts found

Subscribe Now

This field is for validation purposes and should be left unchanged.
Agreement(Required)
Marketech APAC
We deliver the latest marketing news, trends, and best practices that serve everyone in the industry whether you’re from small or big enterprises.

Office

14i Seville Tower, Circulo Verde Phase 1, #70 Calle Industria, Brgy. Bagumbayan, Quezon City, 1100 Philippines +63 917 319 5762
+63 917 319 5762

Follow Us

Facebook Linkedin Youtube Spotify

Content Pillars

  • Marketing
  • Technology
  • Platforms
  • SME

The Publication

  • About Us
  • Contact Us
  • Terms and Conditions
  • Privacy & Cookie Policy
  • Events
  • Reports

Geographical Scope

  • South East Asia
  • East Asia
  • ANZ
  • SouthAsia
  • APAC
  • Global

Featured Events

Conferences
  • Retail & E-Commerce Innovation Series
  • What's NEXT in Marketing Series
  • Digital Experience Asia Series
  • Advertising Summit Asia Philippines
Awards
  • Marketing Technology Awards
  • Retail & E-commerce Excellence Awards Asia Pacific
  • Empowered Women Awards
  • NEXT Awards Series

Join our APAC marketing community

Subscribe to our newsletters to get the latest marketing news in the region.

This field is for validation purposes and should be left unchanged.
Agreement(Required)

© 2026 MARKETECH APAC. All rights reserved.

We use cookies to improve your experience and to analyse our traffic. To find out more, please click here. By continuing to use our website, you accept our Privacy Policy and Terms & Conditions. Cookie settingsACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT
Home
About Us
Write for Us
Contact Us
Subscribe
Facebook Linkedin