Singapore Omni-channel retail software company ETP Group has announced the launching of its cloud-native e-commerce management platform, Ordazzle. Ordazzle is based on a microservices architecture that enables e-commerce and omni-channel businesses to reach their full potential.

Ordazzle is made up of six interconnected components, namely: Product Information Management, Smart Order Management, Inventory Management, Logistics Management, Marketplace Management, and API Management. Using these modules, Ordazzle synchronises with a multitude of marketplaces, web stores, and logistics providers, allowing it to intelligently manage any size e-commerce business. 

Ordazzle also assists in the management of new products and catalogues by providing flexible attributes, images, videos, inventory, promotions, and price updates. Handling many nodes across countries and allocating and routing orders to the right nodes, Ordazzle ensures that the right products reach the right customers at the right time & cost.

Neev Ahuja, director of sales & marketing at Ordazzle, shared, “Ordazzle is the result of an exhaustive domain experience of ETP that stems from the successful execution of over 500 enterprise software projects across 35,000+ stores for 300+ brands in last three decades.” 

Ahuja added, “As the retail environment is digitally transformed, we are seeing an increasing need to centrally manage and unify retail’s digital and physical presence while driving efficiency and reducing efforts and costs. Ordazzle addresses this need inherently and helps redefine the e-commerce management experience.”

Veer Ahuja, director – solution architecture at Ordazzle, commented, “Ordazzle helps e-commerce brands and businesses to make data-driven decisions to fulfil orders, make consistent product information available, manage stocks, and drive promotions accurately and effectively.” 

He added, “With Ordazzle’s industry-best multi-platform integration, e-commerce businesses can streamline their complex workflows across their e-commerce channels in real-time, sync inventory, manage logistics, and more importantly, and meet all the SLAs to elevate their e-commerce management, all from one platform.”