Tag: OneRepublic

Budweiser rolls out new campaign in China spotlighting music and crowd culture

Posted on September 10, 2025

by Aliza Carmona

China – Budweiser has unveiled a new campaign in China that follows the story of a shy concertgoer whose unexpected crowd-surfing journey takes him from the sidelines to the spotlight on stage. Developed by Africa Creative DDB and directed by Henry Scholfield through HAMLET China, the campaign highlights...

Alice Kent, country head for Universal Music Singapore,

OneRepublic shares inspiration behind song ‘Singapore’ in collaboration with the Singapore Tourism Board, Universal Music Singapore

Posted on November 1, 2024

by Aliza Carmona

OneRepublic has released a behind-the-scenes video of their song ‘Singapore’ in collaboration with the Singapore Tourism Board (STB) and music-based entertainment company Universal Music Singapore (UMS).