Tag: Milestones
For Tu Thai, one of the most significant milestones of her tenure was creating a cohesive brand architecture that could unite every aspect of Techcombank's business under a single vision.
For more than 15 years, Emirosco “Michael” Sena has played a central role in shaping the brand and marketing evolution of Cebuana Lhuillier, one of the Philippines’ most recognised financial services brands under PJ Lhuillier Group of Companies. Now serving as First Vice President (FVP) and Chief Marketing...
Building a media platform is one challenge. Building a regional ecosystem that brings clarity, credibility, and connection to an industry in constant motion is another entirely. In a region as diverse and fragmented as Asia Pacific, the marketing landscape has long been rich with ideas but short on shared...
The company said the new creative arm will bolster its visual storytelling offerings and complement its strategic communications and advisory services.
In the latest instalment of MARKETECH APAC’s Milestone Series, we spoke with Marcus Yong, vice president of global marketing at Klook, about the key milestones in his nearly nine-year journey with the company. From its early days as a fledgling startup to becoming a global leader in the experiences market,...
For MARKETECH APAC’s latest Milestone Series, we spoke with Maggie Effendy, associate marketing director - head of marketing for baby and child care (BCC) at Kimberly-Clark Softex Indonesia, to discuss one of her greatest milestones — blending her expertise and decades of experience to push the boundaries...
For MARKETECH APAC’s latest Milestone Series, we spoke with Rajiv Lamba, CEO and founder of SurveySensum and global managing director of NeuroSensum, to talk about one of his greatest milestones — creating an innovative AI-powered solutions platform to uncover deep consumer insights and democratise market...
For MARKETECH APAC’s latest Milestone Series piece, we spoke with Srikanth Ramachandran, founder of Moving Walls, to share one of his greatest milestones — employing programmatic DOOH technology to guide charitable initiatives needing exposure on digital screens situated in the real world.
For MARKETECH APAC’s third Milestone Series article, we spoke with Peggy Koh, vice president of growth partnerships for SEA and Greater China at Adzymic, to share one of her greatest milestones — rising to her current position today to sharpen the company’s focus on SEA as its key region driving gro...
In this narrative, we take a look of his accomplishments within the company, what his industry insights are, and what he aspires as a marketing leader moving forward.
