Singapore – Quantcast, a global advertising technology firm, has announced the appointment of three additional sales executives to its teams in Singapore and Australia, highlighting the company’s continued commitment to client and commercial growth in the area. The appointments will take effect immediately.
Lee Wee Keong and Aisyah Ilihaqq Rejaluddin were appointed as associate sales managers in the Quantcast Singapore office, adding a combined 20 years of expertise to the firm.
Programmatic solutions specialist Keong has a wealth of experience in the Singaporean sector. After working as a senior sales manager for out-of-home and digital out-of-home solutions at Clear Channel Singapore, he joined Quantcast. Keong worked in sales and media for Asia City Media Group, Group M, and Ink Publishing before this. He has worked with a variety of global businesses over the course of his career, such as Disney, VISA, Mastercard, and BMW.
Rejaluddin has experience in client relationship development, strategy, and digital marketing in Singapore. She was a business development representative at the travel marketing platform Sojern before joining Quantcast. Additionally, Rejaluddin has worked in sales for Panasonic Singapore, TNT Logistics, and FedEx.
Meanwhile, Matt Frost has joined Quantcast in Brisbane, Australia, as a sales manager.
Frost is an experienced and award-winning media sales executive at leading B2B marketing and sales teams and interacting with SMEs and large corporate clients in competitive marketplaces. He has previously held top sales positions at Nine, NOVA Entertainment, GoTransit Media Group, UM Worldwide, and JCDecaux.
The addition of the additional sales positions to Quantcast’s APAC team comes after Jovi Tupas was appointed as the sales lead in the Philippines and Brittany McBride as the client success manager.
Quantcast’s APAC team was strengthened earlier this year with the addition of senior sales executives Lavin Vaswani as commercial director, Asia, Jayaram Gopinath Nagaraj as group agency lead, Asia, and Joyce Seah as head of client success, APAC, all of whom are based in Quantcast’s Singapore office.
Speaking about the appointments, Sonal Patel, Vice President, APAC at Quantcast, said, “Wee Keong and Aisyah are welcome additions to our Singapore team, while Matt brings extensive sales leadership skills to the Australian business as we continue to rapidly expand our client stable and operations across the region. All bring a wealth of knowledge in digital and programmatic sales to the business, along with a proven ability to develop strategic partnerships. Their appointments will help drive growth in the Singapore and Australian markets, while continuing to offer a high level of service and results for our clients.”
He added, “Wee Keong and Aisyah’s appointments are a direct result of the growth of our APAC footprint in recent months, particularly across Singapore. By continuing to recruit highly experienced professionals to our APAC team, we’re showing our deep commitment to the region, and commitment to strengthen our expertise for clients.”
Meanwhile, Lee expressed, “It’s an exciting time to be joining the Quantcast team, particularly with the sustained growth in its Singapore operations. I’m looking forward to bringing my sales strategy and creative problem-solving skills to the business, to help drive impactful outcomes for Quantcast’s growing Singapore client base.”
Lastly, Rejaluddin stated, “Quantcast has made an indelible mark on many businesses across Singapore, helping to drive tangible results in the programmatic advertising space. I’m hoping my digital marketing expertise, and ability to develop strategic client partnerships, will continue to deliver for Quantcast’s clients and help boost revenue in the Singapore market.”