Tag: Marketech Apac
her through chatbots or live customer service representatives, these conversations provide businesses with valuable insights into consumer behaviour while allowing customers to receive timely responses to their queries.
With a mission to recognise the empowered women who are making waves in the marketing and technology fields, MARKETECH APAC, in collaboration with its sister publication UpTech Media, is thrilled to announce the launch of its highly anticipated ‘Empowered Women Awards 2025.’
For the publication’s first awards show dedicated to martech platforms, it ensured that the scoring and guidelines guaranteed comprehensive coverage for the submissions, allowing it to highlight specific specialisations within the marketing technology realm.
To explore the transformative impact of conversational marketing on creating a seamless customer journey, MARKETECH APAC is hosting an exclusive webinar on 3 October, titled ‘Mastering conversational marketing in the era of mobile messaging.’
MARKETECH APAC has announced new updates to its industry-leading What’s NEXT series, with more expanded plans targeted to reach more marketers in the Asia-Pacific region, giving industry leaders a platform to highlight their insights and advice on the latest trends in marketing and advertising.
As customer expectations continue to evolve, adopting these strategies is imperative for businesses aiming to stay ahead and create lasting, meaningful relationships with their clientele.
MARKETECH APAC is making its return to Singapore for its inaugural Customer Marketing Asia 2024: Singapore on September 10, 2024 at the Aloft Singapore Novena, and will bring together marketing leaders and innovators in Singapore to discuss the latest trends, strategies, and technologies in customer...
As consumer expectations continue to evolve in an ever-evolving consumer landscape, simply offering a product or service is no longer sufficient to capture and retain attention. Instead, brands must actively cultivate meaningful interactions with their audience to foster loyalty, drive sales, and build...
For our latest Top Story feature, MARKETECH APAC spoke exclusively to Ian Chapman-Banks, chief executive officer at SQREEM to better understand their goal of acquiring TotallyAwesome, and what’s next for SQREEM in terms of offering new advertising solutions to new markets globally.
To equip brands and marketers with the latest knowledge and insight on strategies and innovations redefining the landscape of e-commerce, MARKETECH APAC’s E-Commerce Marketing Series is pioneering an in-person conference this August 8 at Crowne Plaza Manila Galleria. Titled “E-Commerce Marketing in the...
